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Apple Inc Essay Examples

Apple INC

...Azadi Siamek and Rahimzadeh, E. (2012). Developing Marketing Strategy for Electronic Business by Using Porter’s Five Competitive Forces Volume 2 pg 47-57 Cusumano, M. (2002). Technological Strategy and Management. The Puzzle of Apple Inc. Harvard Business School Press, Boston MA. Renko. N. Sustic I. (2004). Designing Market Strategy Using the Five Competitive Forces by Michael Porter International Journal of Management Cases. Pg 376-382 Thompson, A and Gamble. J (2006) Strategy, Core Concepts ...

Apple INC analysis

...While Apple focuses on a few high-end mobile devices, Samsung’s product breath helps it scoop up new, less affluent users who can be driven towards higher-margin devices, such as the phone-tablet combo Galaxy Note. In Asia, Sumsung is still in the stronger growth position when it comes to smartphones – bringing large screen models to the masses, re-introducing the pen with its Galaxy Note series and also, at the lower end, with its entry level Galaxy Y devices driving emerging markets like I...

Apple Inc. Study

...1. David, F, “Strategic Management Concepts” 13 edition, Pearsons, 2011. 2. http://alvinalexander.com/blog/post/mac-os-x/apple-business-philosophy-mission-statement 3. http://writepass.co.uk/journal/2012/12/strategic-analysis-swot-and-bcg-matrix-of-apple-inc/ 4. http://blogs.hbr.org/fox/2013/01/apple-versus-the-strategy-prof.html 5. http://www.strategicmanagementinsight.com/swot-analyses/apple-swot-analysis.html 6. http://investor.apple.com/secfiling.cfm?filingID=1193125-12-444068 7. http://...

Apple Inc. in 2012

...Originally Apple started its business with manufacturing computers. Its name was Apple Computer Inc. at the beginning. But think about today’s Apple. When it comes to Apple, people bring up I-pod, I-phone, I-pad to their minds rather than Macintosh. Apple did not settle for its PC business but always tried to seek for other prospective business area. “Our job is to figure out what they’re going to want before they do” Jobs said. Constant efforts to be always being innovative led to the i...

Apple Inc Industry Analysis

...One of the best things that allows Apple to compete is brand recognition and customer loyalty. Apple is recognized as having one of the best security setups within its software; viruses are virtually nonexistent in Apple products with out the need for an anti-virus software. Customer loyalty is also huge for Apple, users usually do not do price comparison to Apple’s competitors where as many of the competitors customers will compare prices and benefits between products and services. In other w...

Apple’s Inc. Operations Management

...The operational costs incurred in software development and research of new application by the company also need be regulated. There are occasions where heavily funded research results into dead ends. Therefore, the development costs of PC software, to be leased, sold or else marketed, are highly exposed to capitalization by the company. This instigates when a product’s technological viability is recognized and proven then ends with the product availability to general clienteles. Consequently, ...

Apple Inc Marketing Report

...Promotion In the past two decades, Apple has become well known for its advertisement. Its most significant ad campaigns include the "1984" Super Bowl commercial, the 1990s Think Different campaign, and the "iPod people" of the 2000s. Other than that Apple Inc. also held press conference to before each products launch debut the products. Several of the major techblogs, forums and websites also invited to cover the event. Given Apple's track record of heavy promotion and advertisement of its marqu...

Organizational Analysis: Apple Inc.

...Cameron, K. S., Quinn, R. E., Degraff, J., & Thakor, A. V. (2006). Competing Values Leadership. Northampton: Edward Elgar Publishing. Greenwald, H. P. (2008). Organizations. Management Without Control. Thousand Oaks: Sage. Hanlan, M. (2004). High Performance Teams. Westport: Praeger Publishers. Robbins, S. P., & Judge, T. A. (2009). Organizational Behavior. Upper Saddle River: Pearson Prentice Hall. All Things D. (2012, May 25). Mobile devices now make up about 20 percent of U.S. web tra...

Apple Inc Case Analysis

...Rivalry Among Existing Competitors Although Apple is known for the superiority of its products, it must compete in an industry where there are rapid technological changes. Mobile device companies are constantly striving for dominance in a market that has seen significant growth over several years. With less than one percent of the global market share, Apple must position itself to compete against the other giants of the industry. Failure to remain competitive will result in an erosion of its mar...

Apple Inc. Company Profile

...My opinion * I think Apple is a company which has developed a lot in the last years. The design of all the Apple products is unique and the technology of the products is very good. I also think that the handling of the products is very easy. Of course there are a lot of other companies who want to copy the design. A lot of people have minimum one product of Apple at home. Another strenght of Apple is the product diversification and the wide range of iPods and Macs. They also have a strong manage...

Ansoff applied to apple inc

...The second strategy involves launching a new product to the firm’s existing customers. Apple Inc., already have a global presence, in major markets, and the company understands it’s customer inside-out, it arguably offers the best trade-off between risk and reward. By launching the iPad, iPhone and operating systems to the same audience Apple Inc. builds up integrated customer relationships across multiple platforms and therefore creates brand loyalty. This increases the likelihood of new pr...

SWOT Analysis of Apple Inc.

...tml Mallin, M. L., & Finkle, T. A. (2011). Apple Inc.: Product Portfolio Analysis. Journal of the International Academy for Case Studies, 17(7), 63-74. Parker, A., & Ward, A. (2009). Nokia chief pledges assault on Apple in war of the smartphones. Financial Times. Segundo, E. (2013). Combined Smartphone and Tablet Factory Revenue to Exceed Entire Consumer Electronics Market This Year. Retrieved January 08, 2014 from http://press.ihs.com/press-release/design-supply-chain-media/combined-sma...

Financial analysis of Apple inc

...Cost of Equity/WACCNoteValueRisk Free Rate10 Yr Treasury5.12Market Risk Premium(Analysis)4BetaFrom Google1.46Adjusted Apple Risk Premium 5.84Cost of Equity/WACC 10.96Pro-Forma Income StatementWe made several key assumptions in compiling a pro-forma income statement. First, to complete the estimate for the 2006 data, we merely annualized the earnings for the first two quarters. We then projected a declining rate of growth in sales for the next four fiscal terms of 30%, 20%, 15%, and 10%, respecti...

Marketing strategies of Apple Inc

...2.3.4 Extensions - When your company's brand is well-established, you can spread the respect you've earned to a related new product, service or location and win acceptance easily of the newcomer. For instance, when Apple introduced a new product extension line of Ipad, the customers trusted the brand so they didn't feel reluctant and bought Ipads anyway, making these tablets quite popular of its kind in the market. 2.3.5 Loyalty - When customers have a positive experience with your company's bra...

Case Analysis: Apple Inc., 2012

...Customers can gain a comprehensive experience in the “digital hub” with faster speed and user-friendly design. Meanwhile, the apple store provided customers exposures to with Apple’s products as well as after-sales services. Better customer experience, integrated functions, and user-friendly design have traditionally been one of Apple’s competitive advantages in personal computing. However, the competitive advantages are not sustainable without innovation. The competitors will follow up ...

Apple Inc. and the Macro Environment

...Stores exist all over the world, allowing the business to become an international company. Not only does the use of stores help Apple to become an international company but the use of the Internet also allows this to occur. However, by going international with their products, they have also broadened their spectrum for competition. Not every country is as passionate about Apple’s products as America is and this as a result, could have a negative effect on their sales. However due to their stro...

Apple Inc: Analysis of Financial Statement

...Based on the report from 2011 and 2010 Apple prioritizes their tax expenses with alacrity and with their triple checked system it truly leaves no room for error in their accounting department. By looking into their books, I can conclude that this company is in strong standing and that they will be around for a long time maybe for another 100 years. Most companies don’t have that kind of net value since they fall into category of accrued debt paying off an impossible bill of benefits to their e...

Strategic leadership and innovation at Apple Inc.

...Baden-Fuller, C. S. (2010). The firm matters, not the industry. I B. M. De Wit, Strategy: Process, content, context (An international perspective) (s. 451-455). North Way: Thomas Rennie. Barney, J. (2010). Firm resources and sustained competitive advantage. I B. M. De Wit, Strategy: Process, content, context (An International Perspective) (s. 290-299). North Way: Thomas Rennie. Cyert, R. (2010). Defining leadership and explicating the process. I B. M. De Wit, Strategy: Process, content, context ...

CASE: Accounting for the iPhone at Apple Inc.

...The Net Income thus computed showed a final figure which was ~115% ($2.4 B over $1.1 B) mark up on the Net Income as per subscription accounting. This is too high a margin to ignore for any company. Therefore, with increasing complexity of voluminous sales in the cell phone space, not recognizing revenues (and hence performance) immediately, placed the company in a disadvantaged position in comparison with their non-U.S. counterparts, where IFRS allowed subjective measures to be used by companie...

Ethical conduct and the work environment -Apple Inc

...Apple Inc, ‘Apple Supplier Code of Conduct version 4.0’, January 2014, retrieved on 1/04/14 from: https://www.apple.com/supplier-responsibility/pdf/Apple_Supplier_Code_of_Conduct.pdf Business Ethics Case, Cody Wopschall, ‘Apple Inc, Severe Employee Abuse’, 2013, retrieved on 2/04/14 from: http://businessethicscases.blogspot.com.au/2013/04/apple-inc-severe-employee-abuse-2011.html China Labor Watch, ‘Apple's Unkept Promises: Investigation of Three Pegatron Group Factories Supplying to A...

The strategies used by Apple Inc. and Samsung

...Apple Inc. has proved the efficiency in their strategy in worker encouragement. They provided the safety for workers, this includes the development of health and safety standard, also training more employees to identify hazards or providing safety equipment for their employees. Apple also provides a better workplace for their employees including social networks, work group and enhance worker-supervisor relationships. Furthermore, Apple also gives rewards to employees by giving them a recognition...

HUMAN RESOURCE STRATEGY AT APPLE INC [USA]CONTENTS

...HUMAN RESOURCE STRATEGY AT APPLE INC. [USA]CONTENTS COMPANY INTRODUCTION ..PAGE 2BOOST THE PERFORMANCE OF ITS EMPLOYEESPAGE 3-5IMPROVES THE CULTURE OF THE ORGANISATION.PAGE 5-7ENHANCE THE EMPLOYEE ENGAGEMENT ..PAGE 7-10RECOMMENDATIONS TO THE ABOVE HR STRATEGY.PAGE 11-13CONCLUSION............................PAGE 13-14REFERENCE LISTPAGE 14-16 INTRODUCTION Apple Inc. is an American global innovation organization headquartered in Cupertino, California, that structures, creates, and sells customer ga...

Effect of Globalization in the Management of Apple Inc

...Efficient planning is critical for any organization; leadership ought to establish an imaginative path for any organization. The management is tasked with ensuring that the plans are feasible at any given moment. In an environment that is closed, apart from the establishment of vision, this may be a relatively simple process since the variables that affect implementation are predictable and mostly fall into categories that are easy to identify (Tiffany, John, & Tommy, 2011). This process is ...

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