Chuck E Cheese: story of pizza

Categories: Pizza Super Bowl

Essay, Pages 2 (369 words)

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Ninety-four percent of the U.S. population eats pizza, Pepperoni is America’s favorite topping. Pizza consumers in the United States eat approximately 251,770,000 pounds of Pepperoni pizza per year, and 100 acres of pizza each day, or about 350 slices per second. One of the busiest days for pizzas is Super Bowl Sunday, millions of American’s order pizza for their Super Bowl Party in advance. Pizza sales contribute to at least ten percent of foodservice sales. October was designated in 1987 as National Pizza Month in the U.S.

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it is a traditional time for celebration of one of America’s most important and popular food industries. The pizza industry is very popular, it is easy to order a pizza for dinner and have it delivered to your home or office, reasonably priced that all age groups love it. A popular time pizza is used is at children’s birthday parties, for example a part at Chuck E. Cheese (thepizzaria.com).

Chuck E. Cheese is known for the fun it has in entertaining children and the pizza they serve to their consumers. Chuck E. Cheese’s mission is to offer families a safe, fun place to share a meal, enjoy the games, rides and amusements, and be entertained with our lively shows. Their goal is to encourage families to spend time together – always keeping quality and value top of mind.

Chuck E. Cheese has 545 family-friendly stores located in 48 states and 6 foreign countries/territories. Over 40 million kids and their families visited Chuck E. Cheese in the past year.

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In the past 4 years Chuck E. Cheese has increased their revenue; in January of 2010 it was at 818.3 million, their competition would be other pizza companies along with Monkey Joes which is like Chuck E. Cheese in entertaining children and their families (businessweek.com)(ChuckECheese.com).

Chuck E. Cheese is a franchising company, in January 2010 they franchised 48 stores, 40 were in the U.S. and the other eight were located internationally in Puerto Rico, Guatemala, Chile, Saudi Arabia, and the United Arab Emirates. A risk that Chuck E. Cheese faces is product recall. Chuck E. Cheese purchases merchandise from third-parties and offer the merchandise to customers in exchange for prize tickets or for sale (ChuckECheese.com).