Burger King Essay Topics

New Healthy Fruit Smoothie at Burger King

If fast food is unhealthy and is believed to cause obesity, why is there still a fast food restaurant every few blocks? Perhaps because there are a lot of people who are still consuming fast food and backing its business, the fast food industry survives and appears to even increase. The fact that modern life… View Article

Cafe de Coral Marketing Paper

1. Introduction Background information This marketing plan is base on the quick service restaurant in Hong Kong market and the Café de Coral Group is focus in this plan. The Group was incorporated in October 1968, it is principally engaged in the food and catering industry as largest Chinese quick service restaurant group, maintaining a… View Article

Different stakeholders

D1: Evaluate the influence different stakeholders exert in the organisation. Introduction Each stakeholder is important to the business, however, some are more important than others. I have chosen the top three that I think are the most important and in this word document, I will evaluate how these stakeholders influence the NHS and McDonalds. McDonalds… View Article

Burger King Factors Of Production

Capitol Capital goods are any tangible assets that an organisation uses to produce goods and services e.g. buildings, machinery and equipment. At a national level, burger king develops and creates new capital goods (machinery). For example, with the aim to minimize waste Burger king developed the kitchen minder. The kitchen minder monitors the amount of… View Article

McDonald’s And Burger King

McDonald’s and Burger King remain two of the most popular fast food restaurant choices for those looking for food on the fly. Both of these establishments serve a variety of hot sandwiches, fries, and sodas as well as offering some healthy alternatives, such as salads and fruit. However, whether they call it a Whopper or… View Article

Marketing Plan for MarryBrown

INTRODUCTION Ms Ponnoraliza says that Marrybrown is Malaysian home-grown restaurant chain. Founded in 1981, they have more than 350 outlets serving fried chicken, burgers, finger food, desserts and drinks. Marrybrown has extended the menu that includes seafood, rice based tproducts, noodles and porridge and they also offer a famous local Malaysian dish: Nasi Lemak (offered… View Article

Fast food and homemade food

Homemade food is better than fast food because it’s healthy, cheaper, and you control what’s in your food. Food is the most important thing that keeps us alive so we have to choose wisely on what we eat. But some people choose to eat meals that are giving to you in less than five minutes… View Article

Competing through Operation: KFC Report

INTRODUCTION The report focuses on KFC – the leading chicken fast food restaurant in the world, and one of the largest players in the fast food market. By using five performance objectives and various research methods, the report aims to analyze how the restaurant perform and manage its operation capacity in order to provide qualified food… View Article

Burger King marketing & Employee Motivation Strategy

INTRODUCTION This research deals that how Burger King (BK) following the procedures to motivate the Employees, how these procedures helps in achieving the objectives of Burger King and influences the objectives. Hamburger is a parent company of Burger King and it is operating worldwide. Headquarter of Burger King is situated in Florida, U.S.A. It was… View Article

Review of Financial Statements

Financial statements are essential accounting tools which include balance sheets, cash flow statements, and income statements that provide information on a company’s past and present financial history. Information on financial statements can be used by any number of public and private entities to determine if an organization’s financial status is healthy. Burger King and McDonald’s… View Article

Mcdonald’s “Hamburger University”

Training at McDonalds is an integral part of the company’s management program. In fact, McDonalds regards management training as so important that they actually created “Hamburger University” wherein managers and possible franchisees learn “The Basics of McDonald’s Operations”. Hamburger University was created by McDonalds Corporation in order to instruct their employees or personnel employed by… View Article

Channels of Distribution: McDonald’s

Introduction. The core of this presentation is to discuss the theory of distribution strategy with the underlying real life examples of McDonald’s fast-food restaurants. The aim is to discuss McDonald’s distribution channel and the way in which this fast-food restaurant chain gets its products to the market. In the theory of the Marketing Mix, place… View Article

Case Analysis: Profitability of Wendy’s Chilli

Dave Thomas, the founder of Wendy’s restaurant, opened his first restaurant on November 15, 1969 in Columbus, Ohio. Dave was born in Atlantic City, New Jersey on July 2, 1932. He was adopted at six weeks old by Rex and Auleva Thomas. Dave moved from state to state with his father when his mother passed… View Article

Distribution Strategy

Introduction The core of this presentation is to discuss the theory of distribution strategy with the underlying real life examples of McDonald’s fast-food restaurants in Australia. In other words, the aim is to discuss McDonald’s distribution channel, the way this fast-food restaurant gets its products to the market. Nonetheless, this presentation will demonstrate that McDonald’s… View Article

Fast Food Industry

1. Executive Summary This report provides an analysis of the international marketing environment of fast- food industry in US and evaluates the international marketing activities of McDonald’s, which is considered a key player. Firstly, the PEST framework is used to analyse external environmental factors influencing the industry. The Porter’s Five Forces framework is utilised to… View Article