Social media Essay Topics

Social media

The power of Web 2. 0 was a turning point for internet. It enabled formerly linear information traffic to become multifaceted and multidirectional. In the process, it also allowed information to be more substantial and concentrated. Thus, knowledge and intelligence became readily accessible to anyone and the readily available information is richer and more substantial… View Article

Social Media’s Impact on Youth Marketing

Social networking and smartphones will play an all-important role in the youth marketing and media trends for 2011, as they have become part of the youth lifestyle and culture. The following trends will make it easy to see why they are and will continue to be a dominant force in the youth market for the… View Article

New Media Marketing Campaign Success Story

Dove was one of the biggest global brands introduced and owned by Unilever since 1957. Dove started its life as a beauty soap bar that was clinically proven to be milder for dry, sensitive skin than other leading soaps: half of women have dry skin. Dove provides a wide range of cleansing and personal care… View Article

Social Media and Internet Marketing

Social media, although a relatively recent phenomenon, is becoming an Increasingly important part of any business’s marketing and client base development platform. According to Dragon, “The perception of social media marketing has shifted quickly – no longer viewed as a trendy or passing fad, having a flexible and well-managed presence in each of the “big… View Article

Trends in Fundraising

As is the case in any industry, fundraising and philanthropy are continually going through new trends. These trends are spawned as 1) a response to cultural pressures, 2) developed freely in the minds of industry leaders, or 3) borrowed from other industries and adapted. Today there are two major trends and a myriad of minor… View Article

Blue Duck

This report is made on the objective of executing a strategic analysis and evaluation of Blue Duck Shearling in order to be able to answer the following problem statement: “How could Blue Duck increase their consumer based brand equity (CBBE) by improving their social media appearance?” In order to answer the question an assessment of… View Article

Influences of Social Media on the Youth

Amanda Todd was 15 years old and lived in Vancouver. On October 19 this year she hung herself. Shortly before she did this, she made a YouTube video describing why she would commit this unfortunate act. What made her do this harrowing act? A 15 year-old girl with her whole life in front of her…. View Article

Social Media Case

Social media and the news go hand in hand, many individuals rely on Facebook and twitter to stay informed. A survey in the article, “The State of The News Media” concludes that 70% of Facebook users get their news from friends and family members via Facebook and 13% of users receive their news from news… View Article

Social media

Social media is being integrated in our everyday lives at a rapid pace. Twitter, Facebook, and Myspace have become a channel for social interaction, personal identification and network building among society. A student’s life would be unthinkable without Facebook and small to medium businesses for example food trucks would suffer without the enormity of audience… View Article

Social Media and People

Question #1 what are the advantages and disadvantages of social media? Disadvantages of social media is the thought of everyone being tuned into what you are doing you have a huge audience online that can see anything you post and what people write to you which makes it easy for you someone to get a… View Article

Jeep and Social Media

In recent years, social media has become an incredibly important tool with which people communicate. Young and old people alike use Facebook, YouTube, Twitter, and blogs to relay messages and connect with one another. However, these platforms are no longer used by individuals solely. More and more companies have begun to use social media to… View Article

Impacts of Social Media Marketing

With the emergence of internet-based social media it has made it possible for people to communicate with thousands of other people around the world about products and the companies that provide these goods and services to them. Accordingly, the impact of consumer to consumer communications has been tremendously heightened within the marketplace. Many people would… View Article

Advertising Through Social Media

In today’s business world, social media is being discussed on a daily basis. This phenomenon has taken over the marketing and advertising industries and has changed the way they handle their efforts to attract customers. There is a big misunderstanding that social media are only popular networking sites such as Facebook and Twitter, but as… View Article

Social Media Marketing Project – Nasty Gal

All of our vintage clothing is handpicked with care for its style, wearability, and quality. Each item is unique, and comes with an individual history specific to the piece, giving it a personality beyond what modern clothing could dream of recreating.” The types of products that they commercialize are specialty items. They pride themselves in… View Article

Advertising Light Beer

Our group decided to focus on light beer that is targeted to mainly college students. Since our clients are college students, we wanted to relate to their preferences of mainly inexpensive beer. We agreed to focus on competitors such as Bud Light, Miller Lite, and Coors Light, who all target mainly college students. According to… View Article

The Effects of Social Media on a Business

Social media has greatly changed the way people communicate and interact with one another. There are a variety of social media sites which are used worldwide, such as Youtube, Facebook and Twitter. This type of communications method is now being used by business in marketing their products. The fact that many people use social media… View Article

Social media networking activities

We took into account only four major social media platforms (the presence of India Inc, leave alone the two-wheeler industry segment, in Google Plus or Pinterest appears to be negligible at present): 1. Facebook 2. Twitter 3. Youtube 4. Web 2.0 tools Industry Overview Just to give an overview of the two-wheeler industry, India is… View Article

Do You Advocate Or Oppose Social Media?

Advocates of the Social Media say that these communities facilitate social and political change; offer teachers, librarians, and students valuable access to educational support and materials; promote increased interaction with friends and family and broadcast useful information rapidly. Opponents say that these sites alter children’s brains and behavior; waste time on frivolous activity; prevent face-to-face… View Article

Social Media Changing the Way We Do Business

The purpose of this paper is to point out the employers versus the employees’ point of view in regards to the analysis of law, ethics, and social responsibility. Not since the industrial revolution has there been such a shift in how business and commerce is being done. Social Media and User Generated Content shifts the… View Article

How Technological Advancements Have Shaped Social Media

There is no question that technological advancements have shaped the way we carry out our daily lives . There is almost no escaping it. We rely on our cellphones and laptops for nearly everything. Face-to-face social interactions and confrontations are becoming scarce as technology allows teenagers and young adults to hide behind their phones and… View Article

Fashion Opinion Leadership

1. Introduction Consumers influence each other in several ways: they exchange information through communication, seek or give opinions and copy each other’s behaviour. Researchers recognise the giving and seeking of opinions as one of the most important word-of-mouth influences on brand and product choice (Bristor, 1990 and Weimann, 1994). Especially in fashion, social groups and… View Article

How Businesses in Puerto Rico Are Using Social Networks

Social Media Gives Industrial Companies Competitive Advantage, Says Thomas Industrial Network Report March 29, 2012 New York, NY Industrial companies that hesitate to embrace social media, believing that competitors are not using these platforms, are in danger of losing business opportunities, according to recent research from Thomas Industrial Network. In fact, seven out of 10… View Article

Unprofessional Athletes

Back in the year 1860, the Pony Express was known to be the fastest and most efficient method of sending mail. It had taken approximately ten days for a horse to travel across the country and deliver the parcels to their recipients, an astonishingly short amount of time for the people of that particular era…. View Article

Facebook vs. Twitter

Of all the many social media outlets out there today, Facebook and twitter are the most popular in my opinion. These two social media phenomenas have several comparisons and differences in various ways. Facebook ranked number one in most used social network world wide, twitter isn’t to far behind on the list. This two social… View Article

Michael Jackson Social Media Idea

Michael Jackson, often referred to as The King of Pop or simply MJ, is one of the most entertaining individuals in the history of the entire world. Armed with more awards than any aspiring artist could ever dream of, he produced hit songs over forty years ago in 1970, such as “ABC”, “I want you… View Article

Social Media in China

Introduction: According to Webster’s dictionary Social Media are “forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content.” The main purpose of social media as a marketing tool is to engage with consumers. Social media allows businesses to… View Article

The Effects of Social Networking on Our Society

The use of electronic and social media has become a staple in our society. No matter where one travels one can have access to this great resource. But has this accessibility and dependence upon electronic and social media gone too far? Is this passion for instant gratification affecting our ability to communicate with those around… View Article

Should Social Media, Including Facebook, Assist in Law Enforcement

We all know what happened to Jill Meagher. What some of you may not know is that social media played an integral role in solving her murder. Without the use of social media, Jill Meagher’s case may have remained unsolved. Unfortunately, we usually associate social media with negative connotations; however what we haven’t thought of… View Article

Internet Technology, Marketing, and Security

Social Media Marketing: The use of internet and social networking in the workplace has grown substantially over the last few decades. Because of this, individuals are now using the internet in various ways. Technologies such as social networking sites, blog sites and other innovations give individuals a chance to interact with one another (Apigian, Ragu-Nathan,… View Article