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Magazine Analysis of GQ Magazine

GQ magazine is a men's magazine, which could appeal to some women, but the majority of readers are men, it appeals to a mass 18 - 35 year old men. The audience can purchase this magazine every month for the price of i?? 3. 30. The main editor Dylan Jones tries to project his own lifestyle through the magazine well sending a subliminal message that this is how men should spend their lives, how to act, dress, what cars to…...

Magazine Reveiw and Comparison

I have chosen to analyse 'OK! ' magazine and 'Now' magazine. I have selected these two magazine because not only are they both magazine I enjoy reading, but they are also both gossip magazines. Therefore they are linked to each other. I will be highlighting both the positive and negative points about both magazines. I will also be assessing which magazine is best for its content and style as well as its value for money. As mentioned before 'OK! '…...

Marjorie Ferguson

Marjorie Ferguson noted that such magazines are organized around a 'cult of femininity', which promotes an ideology that where women should be caring for others/family/marriage and most importantly their looks. Modern female magazines, especially those aimed at young women are attempting to move away from these stereotypes-although Ferguson argues that even these tend to focus on 'Him, Home and Looking good' (for him). As women have begun to achieve more recognition outside the family home and now are beginning to…...

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Parallel Import (Grey Market)

A parallel import is a non-counterfeit product imported from another country without the permission of the intellectual property owner. Parallel imports are often referred to as grey product, and are implicated in issues of international trade, and intellectual property. The practice of parallel importing is often advocated in the case of software, music, printed texts and electronic products, and occurs for several reasons: 1. Different versions of a product are produced for sale in different markets. E. g. : Top…...

Strategic assessment - wealth creator magazine

Alternative Courses of Action: Maintain the Status Quo and current direction of the publication as it appears to be successful and keep expanding into new states and territories. So far the magazine reaches Queensland, Victoria and New South Wales. Sell the magazine to a larger publisher whilst it is still achieving growth in a mature and declining category. There will come a point when the magazine will no longer be able to achieve growth and will experience a downturn in…...

Teenage Magazine Assignment

Teenage magazines are widely read around the UK. Magazines are a way of life, whether it corresponds pop or computer games. Teenage magazines continue to develop as a major information, entertainment and advertising medium. There are always new magazines competing with each other to boost up their profits. Magazines exist by discovering and analysing social attitudes and selling their products to people attracted to them. Teenage magazines clearly try and target a specific age group. This niche audience will change…...

Vogue Magazine

Introduction Vogue was first published in 1892 and ever since has reflected the rules of the fashion world. Vogue means 'fashion prevailing at any given time', which is why Vogue it such a good name for the magazine. It talks about the ins and outs of the fashion world and is under the arm of any chic fashion conscious chick. My first impressions of the front cover were optimistic. The cover was bright and colourful. The magazine presented itself as…...

The era of press barons and its harmful effects

The private realm of public figures The press, in its bid for more "scoops", has a tendency to invade the private realm of public figures and members of the Royal family, under the veneer of "investigative journalism". The availability of bugging and telephone tapping devices in the market facilitate the press's recordings of some shocking private conversation between the Prince of Wales and his close friend, Camilla Parker Bowles and led to the publication of the transcript of the Camilliagate…...

The advertisements in FHM

"FHM's "high street honeys" have helped the lad's mag back to success after two years of disappointing circulation figures in the men's monthly magazine market... it shows the right formula - in this case putting scantily clad girls-next-door on the cover - can still work its magic in the men's market" MediaGuardian. co.uk FHM is published every month by EMAP Elan Ltd. Target audience Its target audience is heterosexual males aged between 18 - 25 but younger males also purchase…...

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