The NCAA's Struggle: Compliance and Ethics in Collegiate Football

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Introduction

In the fast-paced and lucrative world of collegiate football, the NCAA plays a crucial role in shaping not only the game but also the values and culture that millions of participants and spectators embrace. This essay explores how the NCAA encourages collegiate football programs to develop a culture of ethics and compliance, delving into the measures in place and addressing the valid criticism of whether the NCAA prioritizes compliance over ethical values.

Ethics and Compliance Measures by NCAA

The NCAA has implemented a tiered violation structure, ranging from severe breaches to incidental issues.

This structure, consisting of Level I to Level IV, aims to curb misconduct and unethical behavior. Level I represents severe breaches of conduct, while Level IV deals with incidental issues. The expansion of the committee, with diverse perspectives, strengthens the NCAA's ability to address ethical concerns effectively (NCAA, 2012). Additionally, the penalties for violations have been enhanced to ensure consistency and strength in their application. Coaches are not exempt; they are mandated to create a culture of integrity within their teams, with potential penalties, including suspension, for non-compliance (NCAA, 2012).

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Furthermore, the NCAA places a significant emphasis on education and prevention. They have instituted programs and workshops aimed at educating student-athletes, coaches, and administrators about ethical behavior and compliance with NCAA regulations. By fostering a culture of awareness and understanding, the NCAA seeks to proactively address potential ethical dilemmas before they escalate into serious violations.

Criticism of NCAA: Compliance vs. Ethics

The criticism of the NCAA being more focused on compliance than ethical values is a nuanced discussion.

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Taking a school-specific approach, the case of Notre Dame and the suspension of their quarterback, Everett Golson, sheds light on a university that prioritizes ethical values. Despite the importance of the player's role in the team and the pressure of a championship, Notre Dame suspended Golson for academic dishonesty, demonstrating a commitment to academic integrity and adherence to NCAA rules (Father Jenkins, personal communication).

However, it is essential to acknowledge that not all universities may share Notre Dame's commitment to ethical values. The competitive nature of collegiate sports, coupled with financial pressures and the desire for success, may lead some institutions to prioritize compliance over ethics. The NCAA faces the challenge of ensuring a consistent ethical standard across diverse educational institutions with varying values and priorities.

Proactive Responses to Ethics and Compliance

Notre Dame serves as a model for proactive responses to ethics and compliance. The university swiftly addresses impropriety and administers necessary punishments, regardless of the team's standing in championships. Adopting such a proactive approach across universities could significantly contribute to fostering a culture of ethics and compliance in collegiate sports.

Moreover, universities can implement internal mechanisms to encourage ethical behavior. Establishing ethics committees comprised of representatives from different departments and backgrounds can provide a platform for addressing ethical concerns and promoting a culture of transparency. Regular ethical training sessions for athletes, coaches, and administrators can reinforce the importance of integrity in both academics and athletics.

Issues in the Johnson & Johnson Case

Shifting focus to a corporate context, the Johnson & Johnson case offers valuable insights into ethical challenges. Initially regarded as a gold standard for product recalls, Johnson & Johnson faced severe ethical setbacks. Despite their responsible actions in recalling Tylenol, the company's history of paying kickbacks to intermediaries tarnished its ethical image.

The Johnson & Johnson case underscores the complexity of maintaining ethical standards in the corporate world. The pressure to maximize profits and market share may lead companies to compromise on ethical principles. This raises questions about the effectiveness of external regulations and the need for companies to instill a strong ethical framework internally.

Impact on Image and Trust

Johnson & Johnson's recent actions have significantly damaged its image and eroded trust with shareholders and consumers. The company's attempt to use a third party for product recalls, instead of transparently addressing the issues, underscores the importance of honesty and integrity in maintaining public trust.

This case also highlights the interconnected nature of ethics and compliance. While compliance with regulations is crucial, it is equally important for companies to uphold ethical values independently. Building and maintaining trust with stakeholders necessitate a holistic approach that goes beyond meeting legal requirements to encompass a genuine commitment to ethical conduct.

Conclusion

The NCAA's challenge in balancing compliance and ethical values remains a critical aspect of collegiate football's evolution. While measures are in place, the emphasis on ethical values varies across schools. Learning from institutions like Notre Dame and considering the corporate example of Johnson & Johnson, it becomes evident that a proactive stance towards ethics and compliance is essential for fostering a positive culture in both sports and business.

Updated: Jan 11, 2024
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The NCAA's Struggle: Compliance and Ethics in Collegiate Football. (2016, Sep 07). Retrieved from https://studymoose.com/homework-submission-essay

The NCAA's Struggle: Compliance and Ethics in Collegiate Football essay
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