Harley-Davidson Essay Topics

Harley Davidson motorcycles

The Harley-Davidson Motor Company was formed in 1903 by William S. Harley and the Davidson brothers (Walter and Arthur). The company started out slowly but once word got round that the Harley-Davidson was a reliable piece of machinery, more orders flowed in. Early on Harleys were exported to other countries. During World War I (1917-1918),… View Article

Harley-Davidson motorcycle

Introduction Harley-Davidson Motorcycles have been around for just over 100 years. They became popular after World War II and had continued success until the 1970A? a‚¬a„? s when the company was sold. In 1981 a group of executives bought the company and turned it around into what it is today. Harley-Davidson has had some hard… View Article

Motorcycle and financial services

Abstract The strength of Harley-Davidson’s brand and dominant market position give the firm a wide moat, in our opinion. However, weaker consumer spending and tight credit markets are presenting the firm with some significant near-term challenges. In addition, we believe the firm must carefully broaden the appeal of its brand to secure its long-term success…. View Article

Harley Davidson Analysis

Harley Davidson, as a producer of motorcycles, competes as part of the “Recreational Vehicles” industry. Winnebago, Polaris, Thor, Arctic Cat, and Marine Products are just some of the companies that also compete under Recreational Vehicles, but these companies dominate the industry comprising of 92% of the market share. These 5 companies specialize in manufacturing boats,… View Article

Organization Culture of Harley Davidson

Harley Davidson has a strong organizational culture. The organization transformed its business strategy and aligned its organization strategy to meet the challenges it faced from low cost and fuel efficient Japanese competitors in the late 1970’s. However, the introduction of an online biker community could require certain changes in the organization culture. These changes discussed… View Article

Harley Davidson Supply Chain Improvements

In the early 1980’s Wisconsin-based Harley-Davidson Motor Company, the country’s largest manufacturer of motorcycles, was struggling to survive. Faced with an onslaught of sever competition from Japan and failing new products, … Harley-Davidson was challenged to remain profitable. However, not only did Harley-Davidson survive, it became a huge success story, with sales increasing from 36,735… View Article

Harley Davidson

1.How does Harley-Davidson build long term customer relationship? As a company who sold more than 900,000 units of motorcycle, Harley Davidson must be made a very good relationship with its customers, especially the long-term customers. We all know that Harley-Davidson users are not only men, but also women. Even in some products, they make teenagers… View Article

Harley-Davidson Inc

This case study analyzes the differentiation strategy adopted by Harley-Davidson Inc. to differentiate itself from the competition. Further, it will address the issues and challenges faced by Harley- Davidson Inc. due to changing demographics and financial turmoil. And last but not least the case study will give an idea of what strategies Harley- Davidson Inc…. View Article

Harley Davidson Analysis Report: Solvency and Profitability

The purpose of this analysis report is to discuss the solvency and profitability of Harley-Davidson, Inc. (HOG) and formulate a measurement for is financial standing and profitability by comparison to the Industry in which it resides. Solvency is determined from data collected in the 2012 SEC Harley-Davidson, Inc. 10K report, and calculated based upon the… View Article

Harley Davidson Case Study

Harley Davidson Motor Company was founded by William Harley and Arthur, Walter and William Davidson. It is the producer and manufacturer of iconic and unique motorbikes, which are desired by millions of people around the globe. It is the most recognized company in motorcycle industry, creator of culture, lifestyle and tradition. It is one of… View Article


1) Harley Davidson has an untypical relationship with the union. Continuous improvement techniques could have been stopped if the company did not have a good relationship with the union. The union viewed management as a partner instead of an adversary. Harley Davidson appears to be using a Focused differentiating strategy. A differentiating strategy is present… View Article


Evaluate the advantages and disadvantages for Harley-Davidson of replacing scanners and bar codes with RFID. Compare and contrast the issues of Wal-Mart when they tried to implement RFID in their supply chain. Outline the issues Harley-Davidson will face when they begin using RFID. Develop and present an approximate timetable for the adoption of RFID with… View Article

Harley Davidson – Strategies

Harley Davidson Company is a largest factory-sponsored motorcycle club in the world. It has a wide range of vision and mission that makes Harley-Davidson apart from the competition and why their brand strength is legendary. The United States customers for example, have come to trust the name Harley-Davidson, which gives the company a competitive advantage… View Article

Harley Davidson Five Forces Analysis

In our present competitive world in the business where customer preferences are continuously changing, prices of raw materials and cost of labour are increasing and global economy is becoming unstable, it is always been a difficult task for companies to stay and perform business. And these barriers have been a familiar scene in the global… View Article

Harley Davidson Company

Harley Davidson Inc is a company that has been in existence for over 100 years. The company is made up of several other subsidiary companies such as the Harley Davidson Motor Company, Harley Davidson Financial Services and Buell Motorcycle Company. These companies work together in the motorcycle industry with the motor cycle companies dealing with… View Article

Harley Davidson

What are the key elements of Harley Davidson’s efforts to build relationships with its customers? The main element of Harley Davidson’s success with its customers is idea that owning one of their bikes gives you an elite status and let’s you join an exclusive community. Some of the ways they have built this image is… View Article

Revving Up Sales at Harley Davidson

1. Explain how Talon helps Harley Davidson employees improve their decision making capabilities. Harley Davidson uses an information system named Talon to help improve their decision making capabilities. Talon is responsible for the inventory, warranties, vehicle registration, and point of sale transactions for the Harley Davidson dealerships. The system is able to generate par orders… View Article

Harley-Davidson Marketing Strategies

In 1903, 21-year old William S. Harley and 20-year old Arthur Davidson the first production Harley-Davidson motorcycle that was hand-built in a small garage in Milwaukee. Today, Harley-Davidson, Inc. employs more than 8,200 people and has 1,110 dealership worldwide. Its corporate headquarters are still located in Milwaukee, Wisconsin. The domestic production facilities are in the… View Article

Building Brand Community

1.HOG has been phenomenally successful at attracting members and chapters. From nothing in 1983 it has grown to half a million members in 1,160 chapters. This is the core of Harley-Davidson’s market and it is easily reachable through Hog Tales magazine. This is particularly important for Harley given that its customers are so varied making… View Article

Harley Davidson Company

Situational analysis Harley Davidson, an international motorcycle company, started out as a small three man operation in 1903, by the Davidson brothers and William Harley manufacturing heavyweight motorcycles. This included financial services for the motorbikes, accessories and branded apparel. It experienced great success during both World Wars, and managed to survive the trying times of… View Article

HArley davidson – casestudy

In this case study we will analyze Harley-Davidson unique way of marketing. How they chose to invest the majority of their marketing budget back in their customers, to give the ultimate Harley experience and way of life. And how all of the above translate to exceptional brand loyalty and growing sales in traditional and new… View Article

Perceptions of Organized Crime Groups

The United States is run by a democratic government that has laws in place to ensure order and organization. However, there are certain people and groups that wish to compromise and profit personally from breaking these laws. According to Understanding Organized Crime (2007), organized crime can be defined by the members and the activities of… View Article

Harley-Davidson’s Just-in-Time (JIT) Journey

Case Summary This case is about the Just-in-Time (JIT) implementation at Harley-Davidson Motor Company. After World War II, they faced with competition from Japanese companies, which were able to produce better quality motorcycles at comparatively lower cost. Harley-Davidson found that there were three most important practices of Japanese companies, which differentiated their production process from… View Article