Fashion Essay Examples

Fashion essay samples

The Fashion Industry is a complex system of interactions between processes of production, distribution, generation of demands, cultural mediation, and consumption. According to Joanne Entwistle, a variety of disciplines have disproportionally focused either on the side of production or the side of consumption of the development of fashion, however neglecting the processes between production and consumption which contribute to shaping contemporary consumer culture. In his book Distinction: A Social Critique of the Judgement of Taste (1984), sociologist Pierre Bourdieu has located so-called ‘cultural intermediaries’ at the intersection between production and consumption as groups of people who define tastes and lifestyles, thereby “produc[ing] new symbolic goods” (Featherstone, 1990, p. 11).

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Essay Topics on Fashion

  1. Fashion Is An Expression Of The Character
  2. Is Fashion Important?
  3. Life As a Fashion Designer
  4. Strategic capabilities of H&M
  5. The influence of media on society
  6. Teenage and Fashion
  7. He tendency for human beings to copy one another is shown in the popularity of fashion and goods
  8. Analysis on Louis Vuitton Case Study
  9. Eight Days in a Corset by Siri Hustvedt (Fashion)
  10. H&M in Fast Fashion: Continued Success
  11. The Target Is You: An Analysis of Hollister’s Marketing Strategies
  12. H&M Business Analysis
  13. The Personality of Luxury Fashion Brands
  14. My Fashion, My Self, My Life
  15. Nike vs Adidas
  16. School Uniform
  17. Fashion and Gender
  18. Burberry Case Study
  19. Fashion introduction
  20. Fashion in the 20th century

Fashion History and Culture

In the fashion industry, there are a variety of cultural intermediaries such as fashion journalists, designers, and leaders, as well as sites of consumption such as shopping malls, and stores which have long played a crucial role in determining the taste and fashion trends in consumer cultures. While early theories of fashion, such as Simmel’s (1971) and Veblen’s (1953) theories of dress have examined the social dynamics with which certain fashion trends arise through means of “emulation”, their theories cannot account for the complexity of contemporary global cultural flows, which bring about ever-increasing capacities for mediation (Appadurai, 1996). In his book Modernity at Large (1996), Arjun Appadurai argues that the interaction between global cultural and economic flows are multidimensional, operating in different –scapes (Appadurai, 1996), all of which complicate the relationship between production and consumption in which culture, industry, and economy merge. As a result, the increasing complexity of cultural intermediation practices demands closer attention in the contemporary context.

While an increasing body of literature has considered the role of cultural intermediaries, especially in determining their role in influencing consumers’ needs and desires, the role of emotion in cultural intermediation has received less attention. According to Eva Illouz (2009), however, a “variety and complex mix of emotions lie at the heart of consumption” (Illouz, 2009, p. 394) which makes it important to understand consumption through an emotional lens. Furthermore, Michael Hardt (1999) has proposed that cultural industries in the postmodern society produce and manage effects through means of “affective labour” (Hardt, 1999) which complicates the relationship between consumption and production even further.

Therefore, it will be the objective of this Capstone to better understand the contemporary demands for fashion and dress through means of looking more closely at the role of emotion and affect in cultural intermediation. The consideration of emotion and affect within cultural intermediation can generate more profound insights into the ways in which culture interacts with both, consumer practices and production processes through cultural intermediation. The goal of this capstone, hence, will be to look at how cultural intermediaries specifically within the fashion industry use affect and emotion in order to influence contemporary consumer culture.

Modern Fashion Industry

I particularly chose to look at the contemporary fashion industry because as Rebecca Louise Breuer (2015) highlights, looking at affect and emotion bears the potential to reveal the “false depths” (Breuer, 2015, p. 258) that the fashion industry creates through forms of intermediation, such as branding and advertising. According to her, contemporary thinking about fashion can be characterized by a “relentless focus[sing] on what fashion means or signifies rather than what it does” (Breuer, 2015, p. 259). An overemphasis on the aesthetics of fashion can thus disguise the underlying social relations on which consumption and production practices rest. To her, illuminating the affective mechanisms involved in fashion consumption offers a way of revealing the relationship between contemporary fashion consumer culture and the exploitation and inequalities in the global economic system (Breuer, 2015). As such, my research can contribute to challenging the global social inequalities through which the fashion industry is sustained.

FAQ about Fashion

How Has Fashion Changed Today?
...The one welcomed change in the wardrobe department of those men in our lives is tailored suits; suits sized perfectly make even the men who work the gas station smarter. If only George Wilson would listen to this, maybe a smarter look would keep Myrt...
What is good way of finding own fashion style?
...The first thing that plays vital role is research process is going through fashion magazines, television shows, and even visiting local clothing stores by going through these option you will get an idea or finding your own fashion. It has been found ...
Global Fashion: Who is the Victim?
...The main advantages of Globalisation are that TNCs make big profits. There are more jobs available in LEDC's through globalisation. Nike can make more profits by employing more workers in LEDCs. An advantage to the MEDCs is that the if the TNCs in th...

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