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Franchising Essay Examples

Essay on Franchising

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Advantages and disadvantages of franchising

Franchising has exhibited dramatic growth since it offers some significant advantages when compared to other distribution methods. When starting a business or venturing into entrepreneurship, it is imperative for one to consider all options. One of the most suitable ways of achieving such an objective is to buy into a franchise. Business are able to expand by franchising in order to gain access to external capital that can fund growth of new outlets or stores that are run by committed…...

Old town white coffee market niche

All the store of Old Town Coffee White were found at high traffic, high noticeable area in each Asia market. That the market entry strategies have actually found to be utilized by OldTown White Coffee in handling their foreign franchisees when broadening into Asia include master franchising and company owner-stores. The marketing method is important to acquire a competitive advantage for OldTown White Coffee in the foreign market the construct included market entry, site area, and market positioning. Reason for…...

Franchising Cold Stone Creamery

1.) Who is Cold Stone Creamery? Cold Stone Creamery is an American based ice cream parlor chain. Cold Stone Creamery is based out of Scottsdale, Arizona and is owned and operated by Kahala, LLC. Cold Stone Creamery is one of the most talked about ice cream companies in the world. Cold Stone Creamery is known for serving premium ice cream at affordable prices for well over 25 years. The quality of Cold Stone Creamery Ice Cream has created a cult…...

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Transportation Management of Ntuc Fairprice

NTUC FairPrice is a social business of Singapore National Trades Union Congress (SNTUC), the only trade union centre in Singapore. Established in 1973, the vision of the company was to moderate the expense of living. NTUC FairPrice is now the largest supermarket chain in Singapore, they include FairPrice Supermarkets FairPrice Very best Cheers. FairPrice Xtra,. FairPrice Xpress. FairPrice Online. offering their service to 300,000 odd clients daily (Superbands). IKEA IKEA was founded in Sweden in 1943. Their uniqueness lies in…...

CSR Issue of Burger King Fast Food Restaurants

Burger King Worldwide is a Delaware corporation that franchises and operates fast food hamburger restaurants, principally under the Burger King® brand (also referred to as the "Brand"). Since the company’s founding as a single restaurant in Miami, Florida in 1954, we have grown to become the world´s second largest fast food hamburger restaurant, or FFHR, chain as measured by the total number of restaurants. The board of BK sets the “tone at the top” by promoting an ethical culture that…...

Focus Point Holdings Berhad

FOCUS POINT HOLDINGS BERHAD Introduction This case examines the impact of Focus Point Holdings Berhad financial strategy on the company's operating activities and monetary performance. Focus Point Holdings Berhad is an investment holding company that takes part in the operation of expert eye care centers in Malaysia. The business is also associated with the trading of glasses and eye care items; management of franchised expert eye care centers; arrangement of medical eye care services; provision of food and beverages services;…...

Fast Food Franchising of Boston Chicken Restaurants

Boston Chicken Inc is chain of fast food restaurants, and also in the business of take-out home cooked food. The main business strategy of Boston Chicken is differentiation. To achieve their overall business strategy, Boston Chicken implemented four strategies. First, Boston Chicken focused on franchising to larger regional developers after a careful screening process. Second, Boston Chicken diversified their product offering by keeping introducing new varieties of food choices. Third, Boston Chicken expended rapidly using the area developer franchise model.…...

Annual Report Hungry Jack's Company

HUNGRY JACK’S is proud of its reputation that the ‘Burgers are Better at Hungry Jack’s’. In particular Australia’s favourite burger the ‘Whopper’! We provide customers with high quality, convenient food, served quickly in a clean safe and pleasant environment at a value price. Our packaging plays an important part in delivering our customer promise and is designed to be minimal by nature, while satisfying the consumers need for hygiene and safety as well as convenience of use and ease of…...

McDonald's vs Taco Bell Fast Food Restaurants

Since the last decades the fast-food industry has been developing rapidly and has effectively penetrated majority of the market internationally. MC Donald, started in 1954, is now the world leading global food service retailer generating a revenue of 28.11 billion U.S dollars in 2013 (MC Donald’s revenue 2013). Contrarily, due to the poor managerial function, Taco Bell , an American chain of fast food restaurants founded in 1962, hits upon a weak sales during 2000 (Taco Bell corporation). This essay…...

M1a3 livoria sandwiches, inc.

This report examines strategic alternatives that would help owners of Livoria Sandwiches Inc. gain competitive advantage in a growing market, achieve its profitability target and maintain its strong reputation of having a high quality and unique product in the industry. This report provides an analysis of the company’s current situation, identify strategic issues and analyze strategic alternatives. These also provide recommendations as to courses of actions the brothers should adopt to reach their goal, and proposed implementation plan. CURRENT SITUATION…...

Hong Kong Disneyland Finance Analysis

In 2010, Hong Kong Disneyland entered into a long-term loan from the Government of the Hong Kong Special Administrative Region which is scheduled to mature on dates through 2030. The decrease of Non-current liabilities was attributable to the conversion of a portion of this loan into ordinary shares, partially offset by deferred interest expense. In 2008, Hong Kong Disneyland entered into a loan facility agreement with The Walt Disneyland Company to finance the repayment of the short-term borrowing and to…...

Human Resource Management at Globe Telecom

INTRODUCTION Globe Telecom (PSE: GLO), commonly shortened as Globe, is a major provider of telecommunications services in the Philippines. Formed out of a partnership between Ayala Corporation and Singapore Telecom, the company operates one of the largest and most technologically advanced mobile, fixed line, and broadband networks in the country, and maintains a large distributor and over-the-air reload network of retailers, distributors, suppliers, and business partners nationwide. In 1928, Congress passed Act No. 3495 granting the Robert Dollar Company, a…...

Burger King Franchising in Zambia

Introduction This report shows what factors the company will have to look at when entering Zambia. Some of these are the process of internalization, the role of the entrepreneur, factors affecting the entrepreneur in the current country, drivers for internalization for the firm, theoretical underpinning and comparison to reality of firm, a description of the intended target country, analysis on the country, entrepreneurial characteristics, the firms’ current situation, and conclusions and recommendations. Brief Company Background Burger was found in 1954…...

IKEA: expanding through franchising

It is the beginning of 2011, and Ingvar kamprad, founder of the Swedish furniture retailing giant IkEA, is concerned 'his' firm may be growing too quickly. he used to be in favour of rapid expansion, but he has now started to worry that the firm may be forced to close stores in the event of a sustained economic downturn. on the other hand, IkEA is active in nearly all the world's con- tinents, though to a lesser degree in South…...

Written Case Study EasyInternetcafe

Executive Summary EasyInternetcafe was started by the easyGroup in the midst of the Internet boom in the United Kingdom. The mission of this company is to provide customers with access to the internet at the lowest possible cost. After the Internet Investment bubble burst, easyInternetcafe is experiencing a loss in profits and is struggling to survive. The original business concept was to have large, stand-alone cafes with 250-800 PCs per store. After the initial internet boom phased out, a decrease…...

Speech about entrepreneurship and franchising

Introduction Hello everybody! Thank you for inviting me, I am glad to see so many cheerful, and healthy, young business college students here today. First let me introduce myself; my name is Mark Rice, and I am the dean of the Babson Business School in Wilson, Massachusetts. I am here to share with you my knowledge about entrepreneurship. I will walk you through what it takes to become a successful entrepreneur, or even more evocative, what little it takes to…...

Dunkin Donuts Company

The ultimate success of a company depends on the people chosen to lead the company. That fact means that it is the organization’s goal to select the best quality managers and employees possible that will push the organization to its goal. The work environment is what will ultimately reflect the employee’s view of the organization. Dunkin Donuts’ team-oriented design has helped them climb the ranks as one of the leaders in the coffeehouse industry. Although the company is widely successful…...

Internal and External Problems; McDonalds

Various factors affect the management of McDonalds Company and such relate to the internal and external threats. As part of the internal problems, the complicated nature of McDonalds menu that makes it harder for the customers to choose what they want alongside the challenges of opening a new franchisee as a result of the high costs clearly affect the company. The major external threat affecting the firm is the fact that people want to eat healthy diets and therefore this…...

Rocky Mountain Chocolate Factory Inc

1. Introduction The establishment of Rocky Mountain Chocolate Factory Ico. (RMCF), was in 1982 as a public offering business. It had a global focus and was able to insert itself within the Canadian society and the United Arab Emirates community. Its main activity is within the confectionery industry. The Board of Directors (BoD) has kept its vision and contributed to the success of the business and has carried it to higher levels of efficiency. The innovative capacity of its personnel…...

Strategy of Rocky Mountain Chocolate Facter

The cornerstone of the Company’s growth strategy is to aggressively pursue unit growth opportunities in locations where the Company has traditionally been successful, to pursue new and developing real estate environments for franchisees which appear promising based on early sales results, and to improve and expand the retail store concept, such that previously untapped and unfeasible environments (such as most regional malls) generate sufficient revenue to support a successful Rocky Mountain Chocolate Factory location. High Traffic Environments The Company currently…...

Siomai Co. Term Paper

Introduction The franchise business has been around a long time; in fact they go back as far as the 1850’s. The notion of selling off a business or a part of a business in order to expand into new areas usually came from the lack of investment funds from the business owner. While the business of franchising has grown over the years it all had to start somewhere. The concept of franchise businesses started with the Singer Sewing Machine Company…...

Strategic Management Process of Kentucky Fried Chicken

Executive Summary Kentucky Fried Chicken (KFC) Malaysia is a major Quick Service Restaurant (QSR) operator in Malaysia and has been established for just over 20 years now. It serves mainly chicken related items, but offers side dishes to its consumers as well. Lately, more and more Malaysians have been opting for a healthier eating diet as a large number of them have become more health conscious. This has opened the door for KFC’s main competitors, such as McDonald’s, to come…...

Can you use CAD, CAE, CAM, CIM, and FMS to manufacture better parts more easily?

CAD, CAE, CAM, CIM, and FMS can be used to manufacture better parts easily in a small-sized production unit. The Use of Computer Integrated machining, CIM, means a completely automated production system, integrated using CAD/CAM software. The Flexible Manufacturing Systems, FMS, can also be integrated with the CIM systems. This means the production of newer products can be very fast. In addition smaller test production runs could be made for custom-made products efficiently. Also the system being almost entirely in…...

Boost Juice Bars Franchising

In this case studies, the bsuiness modal that Boost Juice Bars using is franchise model,and the answer is YES, beacause this type of business modal can survive in our country and grow very well and become stronger and stedy compare with other model of business. There are few example that running very well in our country,First is Daily Fresh Food which is involve in F&B sector, there are 1,099 outlet in our country and the total revenue is RM 18,998,254…...

Kodak Franchising in Russia

In the early 1990s, Kodak entered Russia. At the time, the country was deep in the middle of a turbulent transition from a Communist-run command economy to a fledgling democracy that was committed to pushing through the privatization of state-owned enterprises and economic reforms designed to establish competitive markets. Kodak’s entry into this market posed a number of challenges. Russian consumers had little knowledge of Kodak’s products, and the consumer market for photography was very underdeveloped. Moreover, apart from state-run…...

Mcdonald's Business Type and Purpose

McDonald’s was invented in the year 1940 and has currently about 34 000 restaurants in the whole world. Since McDonald’s was found they established loads of shops especially in Europe and America. McDonald’s is obviously a private company and is owned by a head of shareholders. It was found by Richard and Maurice McDonald’s and until today they don't get any support by the government. Today, the company is leaded by Andrew J McKenna as chairman and Don Thompson as…...

Burger King and Mcdonald's Fast Food Restaurants Analysis

McDonald’s Burger King and McDonald’s are two of the most popular fast food restaurants and have been in competition for years. Both of the restaurants have been in business for over 50 years, though Burger King was started before McDonald’s. Burger King was established in 1953 as Insta-Burger based in Florida. The company ran into financial issues and was bought out by David Edgerton and James McLamore in 1954, and the name was then changed to Burger King and a…...

Dominos: Pizza Delivery and Domino S Pizza

It is a great pleasure and privilege for me to present report entitled “MARKETING ASPECT “. I would like to express my sincere gratitude to Mrs. Mukta keskar who has very kindly guided me for this project report. I extend my gratitude towards my institute SINHGAD INSTITUTE OF MANAGEMENT for helping me to successfully complete the project work. 4 COMPANY PROFILE DOMINO’S PIZZA Domino's Pizza is an international fast food pizza delivery corporation. It was founded by Tom Monaghan. There…...

Franchising- Dominos Pizza

I would sincerely like to give my heartfelt acknowledgement and thanks to my parents. Any amount of thanks given to them will never be sufficient. Iwould liketothank theUniversity ofMumbai,for introducing post graduation Course in Accountancy, thereby giving the student a platform to abreast with changing business scenario, with the help of theory as a base and practical as a solution. IwouldsincerelyliketothankourPrincipal. Iwouldalsoliketo thank my project guide for her valuable support and guidance whenever needed. Last,butnottheleast,Iwouldliketothankmyfriends& colleagues for always being there.…...

Phar Mor Business Case

Between 1985 and 1992, Phar-Mor grew from 15 stores to 310 stores in 32 states, posting sales of more than $3 bi11ion. By seemingly a11standards, Phar-Mor was a rising star touted by some retail experts as the next Wal-Mart. In fact, Sam Walton once announced that the only company he feared at a11in the expansion ofWal-Mart was Phar-Mor. Mickey Monus, Phar-Mor's president, COO and founder, was a local hero in his hometown of Youngstown, Ohio. As demonstration of his loyalty,…...

Unique Franchising Strategy of Boston Chicken

Boston Chicken implemented a franchising strategy that differed from most other franchising companies at the time. Boston Chicken focused its expansion through franchising the company through large regional developers rather than selling store franchises to a large number of small franchisees. In that, an established network of 22 regional franchises that targeted their operations in the 60 largest U.S. metropolitan markets and in order to do so, the franchisee would have been an independent experienced businessman with vast financial resources…...

A multinational company can be defined as a business that operates in

A multinational company can be defined as a business that operates in many countries. In my country, Anguilla, 35 square miles and home to an estimate of 15 000 people, a multinational company such as Subway can be found operating on the island. Subway is an American brand founded in the USA in 1965. The company has since then expanded globally and has become the largest and fastest growing franchise sandwich shop worldwide. Subway is well known for its healthy…...

Challenges of Franchising and Licencing in International Business

1. Introduction In this report, we will present the challenges of franchising and licensing in international business. We will start by defining franchising and licensing and explaining few essential issues related to them. After that, we will go into the different challenges and issues that companies will face with different solutions. 2. The Definition of Franchising and Licencing Licencing and franchising are actually different variants of the same course of action. This course of action could be generally named as…...

Franchising Corporation

Franchising is a method of business wherein a store owner or franchisor shares his / her rights or license of the company to another person or called franchisee in exchange for returning fees and payments and percentage of profits. This gives the franchisee to start the business at a fast rate using the name or brand and its corresponding trademark and quality services. International franchising is a very effective tool for a particular brand to expand and enter the international…...

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