Chickfila: Excelling in Quality, Values, and Service

Fast Food restaurants are great for the price at which one can obtain the food you want at a fast pace. With so many different food choices there are many opinions about the different varieties of food places and which one is the best. Chickfila, according to Business Insider’s, won the “best overall” category in the Business Insider’s fast food Reader’s choice awards over restaurants like Chipotle and McDonalds. I believe that Chickfila’s quality of food, their company, and the employees in the company is what makes Chickfila the best in the fast food industry.

Chickfila is known for their quality of food.

Compared to most fast food restaurants who used processed meat and sometimes their “meat” does not actually contain real beef or chicken. For example, Chickfila’s nuggets are whole meant and the chicken sandwiches are boneless, hand-breaded, and cooked in 100% peanut oil. Their waffle fries are different from other fast food restaurant which makes them unique and better.

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Also, their milkshakes make them stand out because of the homemade, handspun ice-dream, ice-cream; and Chickfila also offers seasonal flavors. Compared to most restaurants that have condiments like ketchup, mustard, mayonnaise, BBQ, etc. Chickfila has an even wider variety of different condiments like honey BBQ, buffalo, Chickfila sauce, honey mustard, spicy mustard, and many different salad dressings.

Lastly, food wise, another major thing Chickfila promotes is a healthier option. Though fast food in general isn’t healthy Chickfila offers a more specific menu to tend to a healthier diet.

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McDonalds for example, their Big Mac and Salad are no different in their healthiness. Chickfila over the past few years made healthy, healthier; they spent over $50 million dollars perfecting the grilled chicken recipe.

Not only is the quality of food excellent compared to other fast food franchises but the company and their policies exceed great expectations. One unique thing about Chickfila is they are closed on Sundays for rest and worship. Though people that run Chickfila do not have to be Christian but they are required to have: humility, passion for service, compassion, and geniuses. Chickfila exemplifies great character and has an “everyone welcome” policy which occurred because of a comment Dan Cathy, the CEO of Chickfila made, about gay/homosexuality, but he apologized for these comments and said that everyone is welcome.

Chickfila is known for its high quality food, great company values and lastly the employees that work there. Most fast food restaurants are about speed but Chickfila is all about being swift and assertive. There manners are exquisite and make you feel helped and welcomed when they say “my pleasure” after you have been helped. Another reason their people and company are better than most fast food places is because they spend around $1million dollars every year evaluation service and do quarterly phone survives with customers in exchange for a free chicken sandwich. Though I assume most restaurants also do these kinds of surveys, Chickfila is really the only one I have seen effort and change and promotion of what people are saying. The employee’s standards are held higher standard which focuses on “servant leadership”.

Chickfila is the best fast food restaurant in the fast food enterprises because of their high quality fresh and healthy food choices. Their company demonstrates great qualities and good moral standards and is consistent throughout each restaurant chain. Also, their employees are held to a higher standard than most employees at other restaurants. There company exemplifies true respect, leadership, and high quality food that in my opinion make Chickfila the best fast food restaurant chain in the business.

Updated: Nov 30, 2023
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Chickfila: Excelling in Quality, Values, and Service. (2016, May 12). Retrieved from https://studymoose.com/fast-food-restaurants-essay

Chickfila: Excelling in Quality, Values, and Service essay
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