Starbucks vs Dunkin

Coffee is something that is supposed to be simple. Dunkin Donuts and Starbucks made coffee-making into a competition where nobody ever wins. They always try to do better than the other store, and want people to spend more money on their products. The stores constantly are trying to make more food so that more people are attracted to their place. Certainly Starbucks and Dunkin are different, but they also have many qualities that are the same. In the beginning, they both only had coffee, but they started to get more and more food.

From different kinds of muffins and scones to sandwiches with many components, these franchises think too much about what they want to sell to the public. Sometimes there are just too many choices. Food companies want people to spend much more money on their products than the other store. Dunkin Donuts and Starbucks are constantly trying to make more products. Every time a store puts out a new product, the other one has to come up with something better.

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Starbucks was the first coffee shop to put out frozen drinks

Dunkin Donuts realized how popular the frozen drinks were, so the industry made up frozen drinks as well, such as iced coffees, coolattas, and smoothies to stay in the game. Dunkin' Donuts started taking costumers away from Starbucks by making their prices lower. Many people think that Starbucks is expensive, so D and D jumped on the opportunity, and stole those costumers. Also Dunkin' has bigger sizes than Starbucks.

For example, the medium cups at Starbucks are smaller than the medium cups at D & D

Starbucks makes prices higher for their coffees to appeal to the people. The industry makes people think that if something is more expensive, then it must taste better. Certainly people are getting confused on what to think because they do not know which product to buy. Starbucks and Dunkin Donuts could not be more different. Starbucks uses Italian names for their cup sizes and drink names to appear more elegant and exotic. People like to "try new things," and Starbucks changes the name of a regular medium coffee, and all of a sudden people want to buy it because it is exotic to them.

People think that if they will drink "better" coffee then they will be considered more important. It is the same thing as buying a pair of jeans from Hollister that cost sixty dollars when a pair of jeans could be bought at Kohl's for twenty dollars. Buying expensive jeans is a waste of money, just like buying a medium coffee at Starbucks when Dunkin' Donuts sells the same coffee for less. Starbucks wanted more people to hear about their business, so they started coming up with gift cards that the costumers distributed to their friends and family.

Dunkin' realized how good of an idea that is, so they came up with gift cards of their own and started putting out commercials. People come in to D & D all of the time to buy gift cards especially during the holidays or at the end of the school year. Teachers get tons of gift cards from their students and their parents. Definitely those teachers were happy to go to a Dunkin' in the morning and get a cup of coffee. Gift cards were started by Starbucks, but are more popular at Dunkin' Donuts because more people are buying the products

Over the years, Starbucks turned into a more sit-down place where one could just relax while drinking or eating something. At most Dunkin' Donuts, people hurry to get in and out of the store. However, some D and D stores are putting in televisions and couches in their lobbies to attract more people and to stay competing with Starbucks. There is a constant battle going on between the two franchises. Dunkin' Donuts is also coming out with a new coffee flavor all of the time. Right now the stores have over ten flavors where as Starbucks does not offer all of those verities. Read about irds Eye and the UK frozen food industry

Starbucks tries to attract more people by putting in more sugar into their coffees, and it is surely working because people have been known to run after the sweet stuff. People who have more money tend to go to Starbucks because they think they are too good for Dunkin'. Those rich men and women are missing a lot from their coffee drinking experience by not getting better tasting coffee for a cheaper price. Surely the Starbucks and Dunkin Donuts franchises know how to keep the competition intense. Dunkin Donuts started the first coffee brewery and it is still on top.

There was a poll put on AOL that asked people which kind of coffee tasted best. Dunkin Donuts had the most votes in that category (associatedcontent. com). Dunkin' stores advertise more than Starbucks do, and these commercials are attracting more people. Starbucks changes their products to stay in competition with the Dunkin' Donuts recipes. Certainly the coffee that has been around the longest will always be around. Starbucks and Dunkin donuts run their businesses differently, but there are many components in the work place that are the same.