There are many economic guidelines which oversee all transactions and set frameworks upon which all decisions are made. These frameworks are clear image of values and interests or concerns which determine the action to be undertaken and their long term effects. Some economists may opt to ignore environmental concerns and go for the economic benefits only refusing to address issues like pollution and depletion. Even economists are currently beginning to reflect on the narrow idea of growth which puts much emphasis on national economies at the expense of natural resources.
Poor measures and regulations which are usually associated with such economies fuel destruction hence the need for reversing these actions which threaten our natural resources. In order to balance between economic benefits and sustainability, a company should employ a comprehensive concept of how to generate wealth while at the same time taking into consideration the main capital forms namely natural, social, and human together with manufactured and financial capital.
In any companies’ cost and benefits accounts, it should take into account natures regeneration capacity and not only the financial gains.
Regulation and taxation policies need to be redesigned to accentuate desirable and at the same time eliminate the negative impacts on the natural resources. The principle of life The survival of human beings on earth greatly depends on other forms of life. This dependence has led to great destruction of individual animals, certain species and their habitats as well as the whole ecosystems and this has raised great concern .
All living things rely on their complexity for long viability and this comes as a result of their direct function of complexity and it helps them to adapt to the ever changing underlying effects.
This calls for human beings to harvest species up to a regeneration capacity and not more and to conserve the variety of existing gene pool. If this is not done, some specie may become extinct . Land usage should be shaped in such a way that minimizes human interference with other forms of life. Every human being should assume a responsible stewardship for the world’s web of biological diversity. The heart of a human being has since time immemorial tried to transcend material, physiological, psychological and biological limitations and this has fueled the development and evolution of each human being and the society as a whole.
How far we let these drives manifest themselves in the society greatly affects the choices and our actions. It clearly shows the difference between a greedy and a self-restrained approach that honors the system which we are also part of and on which we greatly depend on. All these principles are very important to any artist. From whatever angle you look at it, one is bound to see the interconnection of life and art ass well as human beings and nature.
There is also an interconnection between water, plant life, the animal world as well as the functions of human beings in the world. According to an artist named Ivan Ladislav Galeta, the ecological citizenship is based on the need for mankind to accept their responsibilities towards other members of the biotic community and to give these other members their right to a quality life. Many artists who believe in sustainability believe in ecological equity and they observe great care before they embark on any project likely to have effects on the environment they live in.
In an environment point of view, every living human being must take responsibility for future human beings and other species and must give chance to both plants and animals to thrive without any damage caused by him. It’s out of this reasoning that an artist by name KraKovic & cacute expressed his outrage through photos he had taken of ostriches confined in cruel conditions in European farms . This was also expressed in his monument at Jarun Lake in Zagreb to remind the world of the various species that become extinct every day.
Apart from the need to move from anthropocentric position there’s a renewed sense of social responsibility which is a vital element for sustainability. Kristina Lekos cheese and cream project are aimed at bringing to public attention the plight of milk maids in Zagreb market whose lives are in danger due to pressures of economic globalization and also shows how the citizen’s life are in danger due to disappearance of homemade cheese. This project had real social and political impact and the artist acted as the motivator in the self-organization of the maids and lead to the drafting of the milkmaid’s declaration.
Duirng the exhibition of Kasz’s artwork in a Budapest gallery, he created what would later turn out to be a forum for discussing political and social issues such as why there are no squats in Hungary and as a result, squatting culture has immerged in the city. Sustainable art that is politically engaged often involves working with particular communities and can be a very effective forum for art-activist campaigns for addressing social issues. Art can be a very affective tool for speaking or for the voiceless people in the community and even the neglected.
Recent innovations and developments in technology has led to the creation of groups of people who can pass messages across nations and these are used by both environmental activists as well as artists. A good example is the internet which can be used for communication and also can be used as an alternative for the traditional artistic techniques. Sustainable art is an idea that goes beyond the concepts of environment art but takes the role of producing alternative knowledge on how to deal with issues that are sidelined in politics and in mainstream culture.
This creates awareness of the ecological equality and helps include the non-human world in our universe and this creates a renewed sense of responsibility.