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Target market is the specific group of individuals that will necessarily need the product. For Hearty Dietary Supplement, there are three specific individuals that serve to be the target market and these are those that are afflicted with serious diseases, baby boomers, and those who works during night time or graveyard shift.
For individuals who are afflicted with serious diseases, there are many testimonials of people who used the product that made them healed. The product is so useful since there are one hundred known and tested diseases than can be healed by it.
These diseases include bronchial asthma, acute and chronic diarrhea, cancer and tumor formation, atomic dermatitis, anemia, insomia, dysmenorrheal, amenorrhea, migraine, weakness of lower leg, allergic rhinitis, patients with debilitating diseases, osteoporosis, muscular degeneration, conjunctivitis, halitosis, goiter, glaucoma, gingivitis, gout, hypertension, osteoarthritis, pancreatitis, pharyngitis, cataract, sinusitis, tendonitis, hepatitis, myoma, leucorrhea, laryngitis, kidney disease, edema and many others.
For those baby boomers, the product can increase vitality and the ability to procreate babies.
It cannot be denied that the most common problem for married couple is to have their own child. However, there are medical and natural reasons that it could not be done. That is the reason why Hearty Dietary Supplement is created to help married couples to procreate. Thus, the enhancement of sexual vitality of which the product could provide is a necessity for couples who has the hard time having their own baby.
For those who work even up to late at night, they needed food supplement that could protect them from stress and diseases.
Hearty Dietary Supplement is also made for the purpose of enhancing concentration, reduction of fatigue, heightening of alertness for those who work late at night. Aside from these target market, there is no restriction for the product’s use as long as the consumer is 10 years old already.
There is a need to know the product that should be sold by the company. The product of Supplement Global is called Hearty Dietary Supplement which is a capsule that contains a dietary supplement which is made of 15 kinds of fruits and 15 kinds of vegetables. In one package, there are six boxes containing 30 capsules each. Each capsule contains vitamins and minerals of different kinds like bioflanoids, enzymes amino acids, green foods, herbs and mushrooms.
In addition, there are three (3) groups of energizing nutrients that are found in Hearty Dietary Supplement capsule and these are daily essentials, botanical energizers and system defenders. Daily essentials group is composed of vitamins, amino acids, EFA, and minerals. Botanical energizers group is composed of fruits, vegetables, and green foods. On the other hand, system defenders group is composed of myco-nutrients, anti-oxidants and specialty nutrients.
Hearty Dietary Supplement is also tagged as mega-nutritionals since it has more than 16,000 phytho-nutrients. It is also a breakthrough product that contains 29 vitamins and minerals as well as 15 whole vegetable juice blend. There are also 15 whole fruit juice blend as ingredients in the capsule being mentioned. Its count of amino acids is 18 and there are 14 green foods or spirulina blend. The count for essential fatty acids for the supplement is 10 and there are 12 specialty nutrients.
Within 18 minutes, a complete disintegration of the capsule when taken up by a consumer will happen. The product is expected to lower cholesterol level and to protect against heart diseases and complications. It will also help in preventing cancer disease in any origin. Aside from the fact that it promotes healthy blood circulation and cell regeneration, it can also enhance, nourishes and balances the immune system of a person’s body.
Moreover, there is a market for the product since there are many people who are concerned of wellness and good health. The trend of the current time is to fight diseases and maintain a good diet. Hence, there is a sure and large market for Hearty Dietary Supplement capsule.
Price of the Product
The price of the product is determined based on the ingredients present of the same. It is also based on the effectiveness of the dietary supplement presented. Since the revenue of the business costs $70 million in three months, the price being given is just and equitable for the expenses of the company and other relevant matters.
The price per package is $180 such that per box costs $30. In other words, one (1) capsule will cost $1. This pricing scheme is chosen because it is very realistic and stable. With that, it is better to take dietary supplement than to acquire diseases that are debilitating and more expensive to get a cure. Hence, it is more expensive to take a doctor’s services for a disease that could have been prevented by a dietary supplement that cost a dollar per capsule.
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