Swachh Bharat Abhiyan: India's National Cleanliness Drive

Swachh Bharat Abhiyan is a Clean India drive and Mission released as a national project by the Indian Government in order to covering the 4041 statutory towns aiming kept cleanliness of streets, roads and infrastructure of the nation. Indian Prime Minister, Narendra Modi has officially introduced this mission on 2nd of October (the birth anniversary of the Mahatma Gandhi) in 2014 at the Rajghat, New Delhi (cremation of Bapu). While launching the event Prime Minister himself had actually cleaned the road. It is the biggest cleanliness drive ever in India when roughly 3 million federal government staff members consisting of trainees from schools and colleges took part in the tidiness activities.

On the day of launch of the occasion PM himself has chosen the name of nine people to participate in the cleanliness drive in their own areas. Schools and colleges have actually taken part in the occasion by arranging lots of cleanliness activities according to their own styles.

Trainees of India got involved in this event.

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PM had actually also asked for to all those 9 candidates to call another nine people independently to take part in this tidiness drive in addition to continue the chain of calling nine individuals by each and every got involved candidate of the mission until the message reach to the every Indian in every corner of the nation to make it a nationwide mission. This mission intended to sign up with each and every Indian people from all strolls of life by making the structure of branching of a tree.

Swachh Bharat mission aimed to build private sanitary latrines for family purposes for the people living under poverty line, converting dry latrines into low-priced sanitary latrines, offer facility of hand pumping, safe and safe bathing, set up hygienic marts, construct drains pipes, disposal of strong and liquid wastes, enhance health and education awareness, supply family and ecological sanitation centers and many more.

Earlier many awareness programmes (such as Total Sanitation Campaign, Nirmal Bharat Abhiyan, etc) about the environmental sanitation and personal cleanliness were launched by the Indian government however could not be so effective to make India a clean India. The main objectives of Swachh Bharat Abhiyan are removing the trend of open defecation, changing insanitary toilets into pour flush toilets, removal of manual scavenging, proper disposal of solid and liquid wastes, bring behavioural changes among people, enhance awareness about sanitation, facilitating the participation of private sectors towards cleanliness facilities. First nine nominated people by the PM of this abhiyan are Salman Khan, Anil Ambani, Kamal Hassan, comedian Kapil Sharma, Priyanka Chopra, Baba Ramdev, Sachin Tendulkar, Shashi Tharoor and team of Taarak Mehta Ka Ooltah Chashmah (a most famous TV series).

Indian film actor Aamir Khan was invited to come on the date of launching of the mission. There are various brand ambassadors who have been chosen by the PM to initiate and promote the abhiyan of Swachh Bharat in various fields. He had also nominated some other people (Akhilesh Yadav, Swami Rambhadracharya, Mohammad Kaif, Manoj Tiwari, Deviprasad Dwivedi, Manu Sharma, Kailash Kher, Raju Srivastava, Suresh Raina) on 8th of November in 2014 and (Sourav Ganguly, Kiran Bedi, Padmanabha Acharya, Sonal Mansingh, Ramoji Rao, etc) on 25th of December in 2014. Other programmes like Swachh Bharat Run, Swachh Bharat apps, Real-time monitoring system, Swachh Bharat short film, Swachh Bharat Nepal – Swasth Bharat Nepal Abhiyan and so many has been initiated an implemented to actively support the purpose of the mission.