Samsungs Wide Range of IT Products

Samsung is one of the world's largest information technology company, it publish many different type of product to the market, their products include Mobile phones; TV, Audio and Video; Camera and camcorders; Notebooks and Monitors. Samsung's flagship mobile handset line is the Samsung Galaxy S, which many consider a direct competitor of the Apple iPhone. Samsung sold 235 million mobile handsets in the year 2009. At the end of the third quarter of 2010, the company had surpassed the 70 million unit mark in shipped phones.

In 2009, Samsung sold around 31 million flat-panel televisions, enabling to it to maintain the world's largest market share for a fourth consecutive year. Samsung launched its first full HD 3D LED television March 2010, and sold more than one million 3D televisions within six months of its launch. This is the figure close to what many market researchers forecast for the year's worldwide 3D television sales. Samsung has introduced several models of digital cameras and camcorders. The company took the third place in the compact camera segment.

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Since then, the company has focused more on high-priced items. In 2010, the company launched the NX10, the next-generation interchangeable lens camera, thereby commencing the race toward the new category of camera market. Price The price of their products is on the moderation rate compare with others brand in the market. The price of their Mobile phones is around $1000-6000; TV, Audio and the price of Video is around $800-280000; the price of Cameras and camcorders is around $560- 7000 and the price of Notebooks and Monitors is around 00- 13300.

Place Eevn though Samsung was founded in South Korea, but the company has already became a worldwide and well-known international brand. Their products is lauching all over the world. It was initially launched in Singapore, Malaysia and South Korea in June 2010, followed by the United States in July. It sold more than one million units within the first 45 days on sale in the United States. Promotion Samsung used a very sucess way to promote their brand and products to the world, which is sponsorships. Samsung sponsors Bundesliga club Bayern Munich.

Samsung are the current sponsors of the English Premier League football club Chelsea Football Club. They also sponsor English Football League One clubs Swindon Town and Leyton Orient. Samsung operating many sports clubs, football club Suwon Samsung Bluewings, baseball club Samsung Lions, basketball club Seoul Samsung Thunders, volleyball club Daejeon Samsung Fire Bluefangs and etc. Samsung also sponsors a former Starcraft Brood War and current Starcraft II Professional Gaming Team named Samsung Khan. Samsung has sponsored the team since 2000.