Motorcycle Essay Topics

Harvard case Ducati

Take a look at the websites for Harley-Davidson (www. harley-davidson. com), Yamaha (www. yamaha-motor. com), and Indian (www. indianmotorcycle. com). Who are their potential customers? How is each of these companies appealing to their potential customers? Are they using emotion, facts, comparisons, etc? How effective do you believe each of them to be? Harley Davidson… View Article

Harley Davidson

Mission Statement Our diversity mission is to foster a culture that integrates diversity and inclusion into all aspects of the business in order to further fulfill dreams through the experiences of motorcycling.  Vision Statement Harley-Davidson values, embraces and celebrates diversity in order to develop and continuously improve mutually beneficial relationships with stakeholders to fulfill dreams… View Article

Hog case study

Product Life Cycle: Late Growth / Early Maturity I. Uncertainties that may affect industry structure & II. The plausible assumptions about each important causal factor The uncertainties that exist for the Motorcycle Industry are fluctuations in the following categories: government regulations, price of supplies, Fuel Cost, Global Demand for motorcycles, Product innovation, customer loyalty value… View Article

Indian two-wheeler industry

Overview The Indian two-wheeler (2W) industry recorded sales volumes of 13. 4 million units in 2011-121, a growth of 14. 0% over the previous year. In a year wherein growth in other automobile segments particularly, passenger vehicle (PV) and medium & heavy commercial vehicle (M&HCV), slowed down to single digits – marred by demand slowdown… View Article

Harley Davidson-Strategic analysis

A. Brief History 1. Harley-Davidson 2. The Motorcycle Industry B. Harley-Davidson 1. Mission Statement 2. Vision Statement D. Problem Statement 1. What is the Future of Harley-Davidson? II. EXTERNAL ASSESSMENT A. Nature of the Industry 1. Economic 2. Social 3. Technological 4. Future of the Industry B. Competitive Analysis 1. Industry Attractiveness and Barriers 2…. View Article

MGT499 Module 1

Harley Davidson has been around the United States since 1903 and have always found a way to stay productive and current in this country, they have made huge strides to maintain their quality and trust in their customers. In this day and age even that may not be enough to supplant a company’s financial security… View Article

Module 1 CA MGT499

i) Discuss to what degree you believe Harley Davidson is currently proceeding towards its mission, vision, and values. Harley Davidson’s vision is truly proceeding towards its mission, vision, and values by delivering the fulfillment of dreams through their customer’s motorcycling experiences. Harley Davidson’s mission is to provide to the general public as well to motorcyclists… View Article

Two-Wheeler industry analysis

Two-wheeler segment is one of the most important components of the automobile sector that has undergone significant changes due to shift in policy environment. The two-wheeler industry has been in existence in India since 1955. It consists of three segments viz. scooters, motorcycles and mopeds. According to the figures published by SIAM, the share of… View Article

Yamaha Vietnam

The current motorcycle market in Vietnam is developing with high competition among various manufacturers which have a lot of marketing strategies to attract target customers. Yamaha has made a lot of effort to expand the product which ensure the quality as well as reasonable price. With the same background of macro environment in the same… View Article

Scooter sales in Vietnam

Hom kia ong th? y em g? i cho em 1 cai article kha hay v? th? tru? ng xe 2B VN kha hay, m? i cac bac xem. EM xin l? i vi no la ti? ng Anh nhung vi? t cung kha d? hi? u . Qua bai bao nay em gi? t… View Article

Harley Davidson case analysis

This case focuses on the iconic motorcycle brand of Harley-Davidson. Harley-Davidson is an American motorcycle manufacturing company founded in Milwaukee, Wisconsin. Since Harley-Davidson was established in 1903, the manufacturer has experienced its ups and down. It especially encounters struggles like any other automobile industry during economic downturns. On the verge of bankruptcy around 1980, Harley-Davidson… View Article

Consultative selling

Ducati is a professional motorcycle manufacturer, especially in producing sport motorcycles. Ducati had been transformed from a company on the verge of bankruptcy into one of the most profitable motorcycle manufacturer by Federico Minoli. At the end of April, 2001, Ducati had gained a market share of 7% in the sport bike segment while Industry… View Article

Scooter sales in Vietnam

Hom kia ong th? y em g? i cho em 1 cai article kha hay v? th? tru? ng xe 2B VN kha hay, m? i cac bac xem. EM xin l? i vi no la ti? ng Anh nhung vi? t cung kha d? hi? u . Qua bai bao nay em gi? t… View Article

Harley Davidson

The history of this popular motorcycle company began in Milwaukee, WI in 1903. This is where Bill Harley and Arthur Walter Davidson met, became friends, and together built a one cylinder engine. Around the turn of the century the gasoline engine was developed and the one cylinder motor was released. The Indian motorcycle was produced… View Article

Harley Davidson case

Clarity- Mission, objectives, strategies, and policies are clearly states as outlined below.  Mission – Appropriate We ride without customers and apply this deep connection in every market we serve to create superior value for all of our stakeholders.  Vision – Low vision We fulfill dreams inspired by the many roads of the world by providing… View Article

Lml Swot analysis

LML Ltd is an India-based Company that manufactures, sells and exports motorized two wheelers. The company operates in one segment, namely motorized two wheelers. They offer scooters, motorcycles, and mopeds, as well as spares and accessories. They are having their manufacturing facilities located at Kanpur in Uttar Pradesh. LML Ltd was incorporated in the year… View Article

Harley Davidson

We fulfill dreams through the experiences of motorcycling, byproviding to motorcyclists and to the general public an expanding lineof motorcycles, branded products and services in selected marketsegments ”Vision Statement says: “Harley-Davidson is an action-oriented, international company, a leaderin its commitment to continuously improve [its] mutually beneficialrelationships with stakeholders (customers, suppliers, employees,shareholders, Government, and society). Harley-Davidson… View Article

Harley Davidson’s Customer-centered supply Chain

1. How can Harley Davidson marketing and sales, personnel interact with its purchasing personnel to further strengthen the supply chain and improve customer loyalty? To further strengthen the supply chain and improve customer loyalty. Harley Davidson marketing and sales personnel must interact with its purchasing personnel to integrate the supply chain from supplier of raw… View Article

Economic factors affecting to two wheeler Industry

The two-wheeler market in India is the biggest contributor to the automobile industry with a size of Rs. 100,000 million. The two-wheeler market in India comprises of 3 types of vehicles, namely motorcycles, scooters, and mopeds. Foreign collaborations have been playing a major role in the growth of the Indian two-wheeler market, and most of… View Article

Porter’s five forces analysis done on Harley Davidson

Harley Davidson remains as a dominant force in the heavy weight motorcycle industry; upholding 50% share in the heavy weight motorcycles. This year they celebrate their 110th Anniversary proudly as the only major motorcycle manufacturer to completely focus on motorcycles. (Melief, Bundgaard & Hathaway, 2006) Other major players in the Motorcycle Industry are, Honda, Yamaha,… View Article

Honda analysis

Introduction In 1984, Richard Pascale published a paper which described the extraordinary success Honda had experienced with the launch of their motorcycles in the US market in the early 1960s. It was an article that has generated discussion about strategic development processes ever since. Extracts from his article follow. The US market had been served… View Article

Persuasive speech outline

Did you know that only 19 states and the District of Columbia have laws in place that require all motorcycle riders to wear a helmet? 19!? 28 states have laws covering some riders, usually people younger than 18. 3 states (Illinois, Iowa and New Hampshire) that do not have any helmet requirements at all. I… View Article

Identify Harley Davidsons Strategy

Harley is a globally recognised brand firmly associated with large motorbikes with a historic emphasis on style, individuality and freedom rather than on technology, speed or sports. From a segmentation view they belong in the heavyweight motorcycle market and are particularly strong within a sub-segment of super heavyweight. Their bikes are strongest in the Cruiser… View Article

Harley Davidson swot analysis

Company Summary: Harley-Davidson is one of two American producers of motorcycles, and the nation’s #1 seller of the cruiser style of motorcycles. The organization offers 35 different models of custom and touring bikes through a worldwide network of more than 1,500 dealers. Harley models include the Sportster, the Fat Boy, and the Electra-Glider. The company… View Article

Harley Davidson Case Study

Introduction Harley-Davidson’s history began in 1903 when Arthur Davidson, his brothers Walter and William, and William Harvey produced three motorcycles in a shed built in the Davidson’s backyard. Their reputation in motorcycle racing grew in the early 1900’s and elevated even higher with the production of the “V-twin engine” a Harley-Davison trademark. The new engine… View Article

International business strategy

Once a company decides to expand in emerging international markets, it faces a stream of decision making sequences and marketing strategies. The criteria to select entry market exclusively depends on country infrastructure, political risk, market access and potential, shipping considerations, foreign exchange, service requirements, timing, product fit and factor cost, conditions etc. Type A company:… View Article

Harley Davidson

Identification of Harley-Davidson’s strategy and its rationale explaining its resources and capabilities. After that i compare these to those of Honda. Wfat does my analysis imply for Harley’s potential to establish cost and differentiation advantage over Honda. Knowing that, what threats does Harley face? And then how Harley can sustain and enhance its competitive advantage?… View Article

Harley Davison

CEO of Harley-Davidson I would first compare the advantages and disadvantages of using exports. First of all the Harley-Davidson company would grow from exports bigger profits for Harley-Davidson and more jobs for American and foreign workers. The advantages of export I think would extend the sales potential of existing products more customers globally than just… View Article

Two wheeler Industry in India

It has been more than 50 years now that bikes have been ruling the Indian automobile sector. In 1955, the Indian government needed sturdy and reliable motorcycles for its Army and police to patrol the rugged border highways. The first batch of 350cc Bullet – the super bike in India of all times, from the… View Article

Harley Davidson

The video case “Harley Davidson: More Than Just a Motorcycle” briefly explains how the company Harley Davidson, was able to reshape, recreate and expand their products while also encouraging, enlightening, and mentoring both female and male customers at the same time for the past 100 years. The Harley-Davidson company creates and designs motorcycles fit for… View Article