Essays on health,economics,business

PESTEL Analysis Kraft Foods Inc.
Words • 340
Pages • 2
PESTEL ANALYSIS The PESTEL framework categorises environmental influences into six main types: political, economic, social, technological, environmental and legal. Thus PESTEL provides a comprehensive list of influences on the possible success or failure of particular strategies. (G. Johnson, R. Whittington, K. Scholes (2011): 50). Political Relating to the protection of the environment Kraft Foods Inc. is subject to various federal and state laws in the United States, taking into account that it has manufacturing facilities in approximately 70 countries and…...
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