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What concepts in this chapter are illustrated in this case? The concepts of e-commerce, and social networking are illustrated in this case. E-commerce refers to the use of the Internet and the Web to transact business. In this case, Facebook setup a website for users to create a profile and join various types of self-contained networks without paying any money. But base on its huge number of users, it offers opportunity for companies to do advertisement on the site. And Facebook also uses its resource of user information to make profit.
The sellers can reach their target customers when they pay for the information, and Facebook increase revenues by providing information of its users. That’s e-commerce. Social networking sites are a type of online community. Social networking is the practice of expanding the number of one’s business or social contacts by making connections through individuals. Facebook is an example of social networking. The site includes a wide array of tools that allow users to connect and interact with other users, including messaging, groups, photo-sharing, and user-created application.
And with Facebook Platform, Facebook environment become more engaging and self-suffici
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