Clear Essay Topics

Tuning Out to be Heard Loud and Clear

There is a reason TVs and radios come with an on-off switch, so people can use them. TV and radio are as commercial as any other industry, and they should be.  Preserving the people’s interest in available public broadcasting by presenting information in a balanced manner is a nice ideal, but ultimately a foolish one… View Article

Pigeon Plague in Our Cities

In an opinion piece entitled ‘Pigeon Plague in Our Cities’, Jo Bonella uses a broad range of persuasive techniques in an attempt to persuade readers to accept his contention that a new program to stop pigeon feeding is needed to deal with a growing “pigeon plague”. Bonella firstly builds a very negative view of pigeons,… View Article

Ogilvy & Mather

One of the most definitive problems with Charlotte Beers’ brand stewardship was her communicative process with upper-level management. While it may be true that Beers’ was able to develop a clear vision of Brand Stewardship and explain what that meant to her collaborative team “thirsty for change,” the idea was only a concept at the… View Article