Case Study: Ministry of sound
Case Study: Ministry of sound
Ministry of sound had to deal wth the environmental issues from the early 1990s they really faced a problem of drug dealing by the security team, because of this palumbo was forced to change his security and brought in professionals, he even hired a psychoanalyst to cope with the gang threats that followed that followed the drug crack down.Palumbo persisted in making his club a safer and a clear environment.During the 1990s he went further to campaign nationally against the use of drugs in youth venues with the ministry led in the transformation of club of club culture from an underground movement associated with acid house into a main stream youth market activity.
The ministry established a distinctive logo and brand and invested heavily in club facilities and sound equipment magazines ,radio shows recording business and the main threats are that the business location it is located in a high crime rate which is not good for business since it labels the club very bad and it tarnish the image of the club .the commercialisation of the brand made it top loose the edgy and underground crowds who established the club ,the closure of the ministry in Bankok as a result of law restriction might pose as a threat.opportunies can be seen by introducing young blood ,fashion and also young faces to the club and also increase online broadcasting their music.
The ministry of sound has capabilities it became a brand and also gaining brand recognition .ministry was also recognised as a wide world music life style.Its products portfolio ranging from record labels ,branded electronincs ,world wide tours and also radio shows.ministry of sound started as a small investment and grow by spreading to other countries and also by having a lot of people visiting the club by that it was recognised the whole world and it became a super club.ministry believed in diversification by spreading their wings and starting branded dj equipment ,also offering branded mobile phone games ,magazines not only that they went further an adviertising supported online broadcast music channel was launched .ministry manages its communication very well its adaptation,internalisation made ministry what it is today, a big brand.
By changing the security team the club operated in a clean environment which was safer for its customers and by so doing the club gained value.by introducing a new ceo was a very good move.ministry as a clean and safe environment it will enjoy the benefits of attracting more music lovers .they differentiated themselves by having security professsionals which is a comparative advantage to other clubs ,we agree that the ministry has a strong brand but the closure of the Bankok branch due to the law restriction tell us something that during their market research they did not look at the country s law which is a weakness.
The main stakeholders of the ministry of sound is first James palumbo he is still the largest shareholders of the business so he want his investment to make profit.shareholders gets dividend annually or increasing share price which is affected by the growth and profitability of the business so that they can get a best dividend. Managers care too much about their responsibility ,job security their salaries by being responsible and doing their duties properly ,they know that they get bonuses so their interest lies in working for a company that shows growth and that succeed in everything it does ,if the ogarnisation grow the managers are show that their jobs are secure
Customers want desirable and quality products at affordable prices also they are interested in the continuous production of new products to satisfy their ever increasing needs Capitalist 3i investors are interested in the growth of the business success and if no growth the investor would take his money to other place. Society in general –socially responsible actions positive towards the environment.
The ministry can use the following strategies :
Joint ventures ,is an entity created when two or more firms pool a portion of their resources to create jointly owned organisation .It is very important since ministry can gain access to a particular source and enjoy economies of scale, risks and cost sharing neutralising and blocking competitors. It can also try mergers and acquisitions through this it can expand its product line or better still sell the business.
The reogarnisation is very important because it will help put into practise the ministry s focused strategy into action ,it also helps with costs, it also helped by being a useful tool to let go of the managers who might be resistant to change ,in addiction to three division appears to be clearly collecting together previous uncoordinated initiatives within clear organisation structure .the reorganisation will help the new ceo to delegate to divisional heads at the same time as allowing him to hold them accountable as they impose some discipline on the various business.