Business Concept: John & Marsha Kitchenette

Categories: BusinessCookingFood

This business concept starts from implementing high quality products and affordable dishes around the area of Bayanan, Muntinlupa City.

John & Marsha Kitchenette is a popular local kitchenette which consists of "home-cooked" viands alongside the owner's original recipe called the "Spicy Ribs" - a viand made with sliced spare ribs in cubes along with a sauce that helps with the spicy flavor of the viand. Many people would want to buy at John & Marsha Kitchenette because of its affordable, and the quality of the food served is always freshly cooked.

In Bayanan, Muntinlupa City, the kitchenette becomes the food center of the barangay, mainly because of its affordable price in which the pricing strategy will maintain - in every kitchenette continues to increase their prices because of the economy, according to the current news.

In marketing strategy, we maintain the quality control of the dishes especially in occasions, because in food, people are quick to judge based on the food varieties regarding their needs and wants.

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The "Kare-Kare" is one of the most popular variety in the kitchenette because of the peanut butter flavor, the spices, the pork, and many more of the ingredients used.

This dish is available depending on the availability of the environment in which it needs to be conducted in high-quality control because we seek to observe whether the people wants it or not. Whenever the "Kare-Kare" is available, it is always sold-out in the kitchenette because the people loves its unique flavor. Everyday, the kitchenette served 25 dishes daily, it is open from 6:30 am in the morning up until the time of the availability of the dishes left.

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Product description

Our product aims to be the best dishes in the south, because of unpredictable taste of its ingredients. Our products will continue to innovate especially, because the taste of our customers changes widely.

Being a fine kitchenette, we conduct a wonderful experience to our customers, especially during difficult times, we serve them well, we train each other so that the value our business provides will conduct healthy living with our customers, because in our product, we want the people love it, not just because of their food, because of the wonderful experience that they will get.

In our product, we have different varieties, pork menu, beef menu, vegies, and more. This product is special even the common dishes like adobo, we develop the dish to the unique flavor because people prefer a unique and wonderful experience of its taste. The product may be common but it is unique because by the heart, we serve and cook with love, and that is the special recipe of our products.

Features (Signatured Dishes)

Spicy Ribs: Spicy Ribs is a dish that covers up the spicy and sweet taste by the ingredients of organic "labuyo" and special pepper, in this dish, it covers up the pork widely from the bone to the food texture, the taste observed well, and we maintain the essence taste of the food, which is tasty and spicy.

This Dish also known as "MAMA's Favorite" because this dish is the best signature dish that we offer in the kitchenette.

Kare-Kare: Kare Kare is a dish that holds the natural peanut butter flavor to tenderness of the pork. It serves widely every Monday, Wednesday, And Friday. This specialty holds the sweetness taste of the special sauce and exciting taste of the pork by combining both sweetness and tenderness of the food.

This is not just your ordinary "Kare-Kare" it is different from others, this dish is unique and covers with different spices, through peanut flavor to tenderness pork. Because people desires to taste the different flavors and to experience something unique.

Stirred Fried Beef with Broccoli: This dish that holds juiciness flavor of the beef and tenderized to the level. The sauce is observed by cooking by love, this is somehow the secret ingredient of all the dishes we have and to upcoming dishes.

This dish is also the dish of the decade, because this dish is fully unstoppable in the market. Because this dish is rare in the south, because of its flavor of the spices.

Purpose

To serve our customers quality and delicious homemade meals that are made from the finest of ingredients, and it is freshly served. We serve our customers as our family and treat them widely to experience the best food that they had - we keep in mind the phrase "lutong bahay" because no matter what our customers go through during day, may it be at school or work, they will find the taste of home in our products.

The purpose is simple, treat them the best, cook from the heart, smile like an angel, and show them love. And we give the best experience that you haven't tried even before.

Company background

John & Marsha Kitchenette is inspired from homemade cooking of the everyday flavors from different varieties. Our business is to serve the customers by being able to connect with them. We are able to connect with them by the delectable experience met as they taste our quality food served to them.

This business will stay simple as it should because we aim that everyone will experience to taste and dine here whether rich or poor. Through the simple food that we serve with love and care - food is one of our first needs in our lives, and this food we serve will be at its best as it should be. We continue to serve our customers with utmost service and quality meals.

Objectives:

  • · To attain the targeted or earn more than the targeted sales in everyday activities, and decrease our expenses.
  • · To attract new customers and retain our loyal customers.
  • · To enhance our services and improve our customer interactions.

Mission and vision:

Mission:

To be known as the best kitchenette which serves quality meals to their customers, having a fast and efficient service, and to provide our customers with delectable experience.

Vision:

Aims to become the favorite kitchenette in the area of bayanan, muntinlupa city, and to become the kitchenette where people can taste a different flavor of an ordinary homemade cooking.

Goals:

  • · to expand our business location, using new equipment, and to create a more comfortable and home-like atmosphere for our customers.
  • · to focus on different promotional strategies to attract new customers.
  • · to develop our product line, and improve our current products.
  • · to create more ways to provide more jobs to the industry.

Principles:

John & Marsha Kitchenette has the passion to continuously improve our services to the betterment of serving our customers. We believe that connecting with our customers by providing them the delectable experience is our utmost fulfillment.

We acknowledge that quality food and service is the responsibility needed to do in a food industry that our company will conduct different approaches and strategies to catch the attention of the customers and to become their favorite food place.

Updated: May 19, 2021
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Business Concept: John & Marsha Kitchenette. (2019, Nov 20). Retrieved from https://studymoose.com/business-concept-john-marsha-kitchenette-essay

Business Concept: John & Marsha Kitchenette essay
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