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Wii Essay Topics & Paper Examples

Planning marketing activities

Conduct a situation analysis for your organization, or an organization you have researched, by preparing a report with the following sections: Organizational analysis The first component is the expansion of the gaming audience and drawing in new people. The company’s most recent endeavour, the Wii console has been very successful in attracting user who traditionally would not have played video games. Another example of how they have expanded their audience is through the Nintendo DS. They were able to appeal to the female audience through the Nintendo’s game, and were able to appeal to an older audience through the Brain Training game. The second component of the vision is devotion to the entertainment business. This is reflected by the company’s…