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Yedo Department stores

This report has been submitted in response to a request from Yamashiro Kazuo, CEO of Yedo. The aim of this report is to describe and analyze the current situation in order to recommend future strategies. This report will cover the following areas: 1. Executive Summary¬†2. Current Situation 3. Findings 4. Conclusion 5. Recommendations Executive Summary: Today competition is one of the most vital problems in the world. This has changed the trends of shopping by Japanese. In this report, we suggest some important measures which will indeed help Yedo to improve their profits. Yedo is a successful Tokyo based department store chain with six outlets in Japan and two more in New-york and London. It has an excellent reputation for…