Explain the importance of random sampling. What problems/limitations could prevent a truly random sampling and how can they be prevented? The importance of Random sampling is that it gives a sense of equality. Each person has the same probability of being chosen as their neighbor. This sampling is trying to represent the whole population. Since it is unlikely that the research could get to everyone in the population the sampling must occurring in an accessible population, which is represented as the entire population. “Without random sampling strategies, the researcher, who has a vested interest in the study, will tend (consciously or unconsciously) to select subjects whose conditions or behaviors are consistent with the study hypotheses,” (Burns, N. & Grove, S….