In coming winter, there will be a special promotion event and a brand of propolis capsules will be selected to present. The aim of this report is to describe the basic information of propolis, show the popularity of propolis and evaluate the advantages and reputation of best seller on market. Firstly the method of research is described, followed by the findings. Then conclusions are drawn and recommendations are made.
Research was conducted to find out the information about propolis. Firstly, table of information about basic information of propolis and research results of evaluation of Comvita Propolis Capsules were conducted by Mr. Tim Burch. Then, websites of two exhibition were visited to get information on Popularity of propolis as a health supplement product.
(a) Basic information of propolis
According to the table of information, propolis is produced by bee and it is used to build the hives in nature. It is 100% natural substance. Regarding the function, propolis has special power in strengthen and accelerate regeneration of cell as to speed up wound healing. It helps to whiten skin and make skin fine. Besides, boosting immune system is another unique effect of propolis. It contains some anti-allergies like asthma and nasal allergy. Therefore, it helps fight inflammation caused by viruses, bacteria and fungi and lower the chance for other complication occur.
(b) Popularity of propolis as a health supplement product
Propolis has a board usage as a health supplement product. From the website of MedinePlus(http://www.nlm.nih.gov/medlineplus/druginfo/natural/390.html) shows the following findings.
There sufficient evidence to rate effectiveness for Cold sores, Genital herpes and Mouth surgery. Propolis is very popular as it has many medicinal uses today and it presents over the world. From the website of JAFRA(http://www.jafra.gr.jp/eng/propolis1.html) shows the findings that just in Japan, there are 300 companies are selling propolis health foods and the market is still increasing. Thus, it shows that propolis is very well-received now.
(c) Evaluation of Comvita Propolis Capsules
Based on research results from Mr. Tim Burch about the best seller on market, Comvita Propolis Capsules. It evaluates this brand of propolis has two major advantages. High purity and flavonoid has found in Comvita Propolis Capsules, it has competitive content of purity and flavonoid than other product. One of the unique features of the product is ” additives free”. Comvita Propolis Capsules is a natural product with no artificial colourings lavourings or preservatives. Other than advantages, it has a reputation for honesty and efficiency. There is more than 1000 positive reviews by users on online shopping websites. And Comvita Propolis Capsules becomes the finalist of ‘Product of the Year’ by the Women’s Weekly Health & Wellbeing magazine in Australia. It is perceived that Comvita Propolis Capsules is the best seller on market. Nevertheless, the products are not very stable during winter due to the peak consuming season. Pre-order is needed for porducts supply.