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Persuasive Communication Essay

When trying to persuade the boss it is important to state the facts and make sure to check the validity of these facts that will be presented before it is put forward. Remember to quote your credible sources, as you may be asked about where your data arrived from. Analyze the persuasive effectiveness in terms of its logos, pathos, and ethos, if applicable, on what you are trying to convince your boss on. Use statistics and data that are current and choose reputable publications. Try to avoid logical fallacies. Presenting something that you want the boss to accept and give you the “wow” effect is important. You must make an effective entrance into a room. Walk tall and enter the room with a purposeful, confident stride. Give a firm handshake and smile. Having a positive attitude is a good way to start off a conversation.

You must first find common ground with your boss by sharing a common view of the problem, issue or goal. Confirm with the boss that you are on their side and want this idea to help better the company. When trying to persuade a peer a mixture of facts and feelings may be used because you should have an indication of the person’s personality. This can benefit you to use what you know about how that your peer thinks when trying to persuade this person. Usually, a peer will listen to you much deeper than a person who does not you well.

When dealing with a challenging person it is important to use techniques to grab their attention. Challenging people have self-interest and may want to argue an issue. Use those self-interests to break down the facts and use sentiments to make them understand. If you are trying to persuade an open minded person you can explain your side of an issue by inflating the data. Open minded people are willing to listen to all sides of the arguments. Whether you are trying to persuade your boss, a peer, a challenging person, or an open minded person, all people think, and have personalities, that differ from you. Knowing who your audience is can be very important when it comes to persuasion.


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