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Organizational Culture of Google Essay


Sergey Brin and Larry Page who were PhD Students at Stanford University met in 1996 and they came up with the idea of starting a search engine that they named BackRub. However on 14th September 1997, the two students renamed this search engine to Google and in the year 1998 this organization was launched officially. The term Google was derived from the word googol which refers to digit one (1) followed by hundredth (100) zeros. Studies show that, Google receives millions of users on daily basis and it is estimated that this organization is worth billions of US dollars.

In addition to this, Google has proven to be among the leading organizations with diverse cultures and has been named as the best performing organization that ingrates Culture and Diversity in Decision Making process. Some of the Awards that have been given to Google include: Hispanic Bar Association of Orange County, Organizational Excellence Award, and Diversity in IT Award, UK IT Industry Award, and National Association of the Deaf Accessibility Award among many other Awards. Google’s Culture

The bottom line of Google’s success across the globe stems from the culture that has been developed by the key stakeholders in the organization. It is indeed quite evident that, Google has grown considerably since 1998 when the company was officially launched and currently, its employees are more than 200, and come from all parts of the globe. I will examine Google’s culture of ethical standards and behavior as well as observable organizational policies in the Company. Although Googlers share common goals and visions for the company, Google hail from all walks of life and speak dozens of languages, reflecting the global audience that Google serve. And when not at work, Googlers pursue interests ranging from cycling to beekeeping, from
frisbee to foxtrot. The culture of ethical standards and behavior in Google

Typically, employees of Google Company are smart people and coming from various parts of the globe, they speak different languages and their cultures vary. As a matter of fact, these employees are expected to serve all customers without any favor or discrimination, thus “Don’t be evil” is key to Google’s stakeholders, members of staff and all employees working for Google Company. This statement is very vital to Google Company and it is expected that, everyone working in the Company as well as other members of staff should respect one another and above all honor those laws and guiding principles that have been established in the organization especially when it comes to the entire process of decision making (Weber, 2008).

In addition to that, clients’ information is vital in the Company and the company expects every employee and other members of staff to ensure that customers’ information and data is given adequate protection from unauthorized access. The company expects that, all its employees maintain high levels of integrity at all time and any employee or staff member who is found to have jeopardized his work by exposing clients information and data to unauthorized access is held liable for all the damages caused will be forced to pay for the ultimate price of his negligence of duty (Schermerhorn, 2012).

If there was ever a decline in the web searching service, Google will have to adapt to the new demand. This is why it important for them to strive to hire the smartest and the brightest within the field. Google has the employees to adapt to a decline in the web searching service, the employees that they currently have and will be able to hire will be able to adapt to any other business that Google wants to become during this decline.(Bulygo, 2013)

Furthermore, protection of Google’s assets is very important to all employees and staff members of this company. It is quite evident that, Google is rich in intellectual data, communication facilities, employee data, clients’ information, and Company equipment among other assets from in all parts of the globe (Flamholtz & Randle, 2011). The company expects all employees, and other people who access these assets to protect them from any access by other people with ill motives.

This goes hand in hand with the working environment of Google Company and studies shows that, Google ensures that all employees work in a violence free environment and this has enabled employees of Google Company to be very productive at all time. This goes hand in hand with the issue of drug and substance abuse and in this respect; the company does not allow her employees, staff members to use or to promote drug and substance abuse. How I determined that Google has shown the culture of ethical standards and behavior

Google Company has adopted the culture of ethical standards and behavior. To Frost, this culture is entrepreneurial, dynamic, and innovative and above all it makes employees to be creative in their places of work (Frost, 2009). It is quite evident that, employees and managers of Google Company embrace risk-taking and innovation, thus they work hard in order to ensure that Google Company is on the leading edge as compared to other organizations or companies from all over the world. Indeed, employees and members of staff of Google Company are unified by their commitment towards implementing what they have or what they know. In addition to that, Google Company aims at leading other companies or organizations in the industry, thus to achieve this, it encourages freedom and individual initiative among her employees and staff members. Factors that caused Google to embody the culture of ethical standards and

When Google was officially launched in 1998 as a search engine many people took advantage of various types of information that were being sold by the company. As the company grew and spread all over the world cases of misuse of the available data and information were reported from various parts of the globe. This threatened Google’s performance in the industry and the company came up with various codes of ethics and standards that were meant to guide staff members and users of Google’s information. Secondly, Google being the leading and the best performing organization all over the world needed come up with the culture of ethical standards and behavior. The main reason behind this is that for any organization or company to be successful then all its employees and members of staff should be guided by well established ethics (Schein, 2010).

Type of leader that suits Google Company

In my opinion, I believe that the ideal leader for this company is the one who has the ability to cultivate Google’s presence continuously. In addition to this, the leader should be customized to the type of business in order for him to deliver the impeccable customer service demanded customers and also to ensure that the company produces amazing results. This individual should lead by example and lead all employees towards the attainment of the company`s mission and vision. He should be approachable, open minded and very knowledgeable.


In an event of a decline in the demand of goods and services of Google Company, it will be a prudent for the company to adjust its culture to match the trend. In my view, I believe Google Company has been adjusting its culture in a number of ways in to make the most of prevailing conditions. It is quite evident that all employees and stakeholders of Google Company are committed to service delivery and one of the adjustments to be made by the Company is to create fun times between employees and clients. This will allow employees of the company to share their amazing experiences and services with their clients and this will increase the demand of goods and services of the company by these clients or customers.

Flamholtz, E., & Randle, Y. (2011). Corporate Culture: The Ultimate Strategic Asset. Palo Alto: Stanford University Press. Frost, P. J. (2009). Organizational culture. Beverly Hills u.a: Sage Publ Schein, E. H. (2010). Organizational culture and leadership. San Francisco: Jossey-Bass Schermerhorn, J. R. (2012). Organizational behavior (12th ed.). Danvers, MA: John Wiley & Sons, Inc. ` Weber, S. (2008). Organizational behavior – Google corporate culture in perspective. München: GRIN Verlag GmbH. Bulygo, Z(2013, Feb 11) Insidw google’ culture of success and employee happiness.[Web Log Post]. Rettirved from http://blog.kissmetrics. com/google-culture-of-success/

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