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Apple Company swot analysis

This is an analysis of the Apple Company which is one of the leading Phone companies in the world. This analysis looks into the strength, weaknesses, opportunities and the threats of the company. The major strength of Apple Company is its creative and high ranking leaders who facilitate quality leadership and creativity in the Apple Company. The products of Apple are of high quality and unique compared to rival products from Microsoft or Google; this enhances customer loyalty. Apple has an opportunity of entering new markets such as TV, which will still perform as good as the existing products because Apple consumers may purchase an additional product from the company as a result of the company loyally. However, the company’s…

Apple Customer Based Analysis

Apple’s brand name has a very highly valued name in society. As an American, it is common for people of all ages and demographics to be a customer of Apple. It is prestigious yet also almost considered the normal in today’s society to have an Apple iPhone, Apple iPad, Apple iPod, or Apple Macbook. Society values Apple as having a high quality product that consumers can rely on but this also comes at a price. Most customers of Apple are just below the baby boomer generation with users as young as toddlers. Some parents may allow their toddler’s to use applications on their Ipads for their toddlers to learn and play games. Other demographics include all different races and both…