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Franchise Essay Topics & Paper Examples

Franchise Proposal: “1800-Got-Junk?”

1-800-GOT-JUNK? is a junk hauling service that was founded in Vancouver, Canada way back in 1989 by Brian Scudamore. What started was a way for Scudamore to pay for his college education quickly grew into a full-scale business which was both practical and unusual in its own right. Scudamore’s junk hauling services are now offered in countries such as its origin of Canada, the United States of America, and also in Australia. Scudamore’s business flourished so much that 1-800-GOT-JUNK? had started to offer franchising in these countries as well. In Australia though, the company is called 1800-GOT-JUNK? , doing away with the first hyphen as to best suit Australia’s toll-free numbers. The junk hauling industry is a very unique and…

Assessment of initial launch into China

Please watch the video case of Michel’s patisserie and answer the following question in written format (also prepare the answers to other questions listed on the tutorial agenda for tutorial discussion): What is your assessment of Michel’s initial launch into China? What would you have done differently? China has a tea-drinking culture, and tea has dominated for centuries. The coffee consumption in China is relatively low and although the coffee consumption is growing in some particular cities in China e.g. Shanghai and Beijing. The coffee market giant such as Starbucks has already had 500 shops in China and Chinese people are more attracted by the Starbucks image and experience than to the coffee itself. Michel’s may face the difficulties when…

American fast food restaurant

Subway is an American fast food restaurant franchise that primarily sells submarine sandwiches (subs) and salads. It is owned and operated by Doctor’s Associates, Inc. Subway is one of the fastest growing franchises in the world with 40,229 restaurants in 102 countries and territories as of 11 September 2013.[1] It is the largest single-brand restaurant chain and the largest restaurant operator globally.[3][4][5] Subway’s main operations office is in Milford, Connecticut; five regional centers support Subway’s growing international operations. The regional offices for European franchises are located in Amsterdam, Netherlands; the Australia and New Zealand locations are supported from Brisbane, Australia; the Asian locations are supported from offices located in Beirut, Lebanon, and Singapore; and the Latin America support center is…

Marketing channels

Analyze the Supply and Demand side gaps for LA before the alliance. 2) Based on your analysis in 1), which elements of the distribution channel are ineffective at Laura Ashley before the alliance? 3) Evaluate the decision to enter a strategic alliance from the perspective of both Laura Ashley and Federal Express. What are the real opportunities and risks of this approach? 4) How likely is it that the partnership will succeed over the long term? What will it take for both companies to make it successful? Minolta Case 1) What are the challenges facing Minolta? 2) What do you think of Mr Izuhara’s proposed solution to the grey export problem? 3) Discuss the “tactical changes” proposed by Mr Kusumoto…

Focus Point Holdings Berhad

FOCUS POINT HOLDINGS BERHAD Introduction This case analyzes the effect of Focus Point Holdings Berhad financial strategy on the firm’s operating activities and financial performance. Focus Point Holdings Berhad is an investment holding company that engages in the operation of professional eye care centers in Malaysia. The company is also involved in the trading of eyewear and eye care products; management of franchised professional eye care centers; provision of medical eye care services; provision of food and beverages services; trading of hearing aid solutions and related accessories; and retail of optical and related products. It operates 175 professional eye care centers under the Focus Point, Focus Point Optical City, Opulence, eyefont, ExcelView, Solariz, and Focus Point Signature brand names, each…

Franchising Cold Stone Creamery

1.) Who is Cold Stone Creamery? Cold Stone Creamery is an American based ice cream parlor chain. Cold Stone Creamery is based out of Scottsdale, Arizona and is owned and operated by Kahala, LLC. Cold Stone Creamery is one of the most talked about ice cream companies in the world. Cold Stone Creamery is known for serving premium ice cream at affordable prices for well over 25 years. The quality of Cold Stone Creamery Ice Cream has created a cult following of loyal clients and as a result has found their business growing and growing. The Founding Store of Cold Stone Creamery opened in 1988 and Cold Stone has been franchising since 1995. There are currently more than 1000 stores…