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Exploration of a Journal Article in Sociology Essay

Because we have a capitalistic economy, business is the main component of it. Business is in every corner of every sector of the market. Most everything you can possible think of that relates to the economy is business. Retail, services, agriculture, manufacturing, health care, even political campaigning all involves business. Even when civilizations were based on an agricultural type of economy, business transactions occurred The business I have chosen for this is Mc Donald’s.

In 1974, McDonald’s opened its first restaurant in the US. Today, more than 2. million people in this country place the trust in McDonald’s every day -trusting the Company to provide us with food of a high standard, quick service and value for money. Customer service is very important to the McDonald’s because it says that they care about their customers. Customer service very important and vital part of any organization, which is selling goods, or service because it exists to satisfy customers… Good customer service will bring you new and keep old customers but if you have bad customer service this will make customers unhappy and they will stop visiting you and the business will not have new customers.

McDonald’s operates in a very competitive market. It generally keeps its prices within a compatible range to its competition. What McDonald’s can d… There is more than one definition for corporate social responsibility. One way in which it can be defined is the obligation of organization management to make decisions and take actions that will enhance the welfare and interests of society as well as the organization (Daft, 2003). In other words, corporate actions have social implications, and managers have a responsibility to act in ways which benefit society as well as the organization (Body, 2005).

The difficulty that most companies of today are facing is that investing money in order to become more socially responsible may benefit one of the company’s stakeholders, but have the opposite effect for another stakeholder. For example, investing money into the corporate social responsibility is very expensive in the short-term, so whether or not a company decides to become more socially responsible will depend on how willing the shareholders are to invest in such a project.

However, the company could see an increase in profits in the long-term future if they were to do so. Nonprofit organizations should be present in the economy to create those services and goods that are necessary for people but are not profitable for companies to produce them. For-profit organizations pay taxes to government and it this way make it possible for nonprofit organizations to fulfill their role 3Energy conservation – Finding additional ways to enhance energy efficiency in restaurants in order to save money and lessen environmental impacts.

Sustainable packaging and waste management – Continue exploring ways to decrease the environmental impacts of consumer packaging and waste in restaurant operations. Green building design – Enhance strict building standards to incorporate further opportunities for environmental efficiencies and innovation in the design and construction of restaurants. McDonalds have long recognized the value of minimizing their environmental footprint. This action is not only good for the world in which they operate, it’s a strong contributor to McDonald’s long-term financial success.

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