sample
Haven't found the Essay You Want?
GET YOUR CUSTOM ESSAY SAMPLE
For Only $12.90/page

EBay Essay Topics & Paper Examples

Reflection paper on eBay in Japan

There are many reasons why things didn’t work for eBay; one of the main reasons was the dominance of Yahoo Auctions in japan. Since they are the first ones to get in the market, they have more experience of how to fit in the Japanese market and these leads to a series of things attract new sellers, which brought new buyers and according to Masahiro Inoue, president CEO of Yahoo Japan in auctions more buyers bring sellers (pg285). What really help Yahoo Auctions was through a joint venture called Softbank one of the largest internet providers in japan. EBay never had a good start since the beginning they establish, they were a lot of reason why thing didn’t work out….

International finance manager

Bob Swan is the International Finance Officer to eBay Inc. He is also the senior vice president to the company. He is responsible for eBay’s finance function including controllership, tax, treasury, financial planning and analysis, audit, mergers and acquisitions, and investors relations. He has worked for Electronic Data Systems Corporation (EDS) as an executive vice president. He has also served as Chief Financial Officer (CFO) and executive vice president at TRW, Inc. , held an executive-level position at Webvan Group, Inc. His career started with General Electric in 1985 where he spent 15 years while serving at different positions such as corporate audit staff and CFO at GE Medical Systems-Europe and GE transportation Systems. Bob holds a bachelor of science…

Ebay Turnaround Strategy

The company known as eBay, which started in 1995, grew significantly within a decade to become the number one e-commerce site in the world by sales revenue. In 2008, Donahoe took over as the new CEO of eBay. This was a time when the company was facing issues with growth and consumer behavior was changing. What used to be a thrilling experience for buyers was now an inconvenient waste of time and money. Consumers who were eager to bid against each other for products online were now satisfied with buying new products at fixed prices. Therefore, ebay’s turnaround strategy was to bring the consumers the best experience to find what they want exactly how and when they want it. Although…

EBay In China Study Case

Question 1 eBay first entered the Chinese market in 2002 by acquiring a 33% stake in its local counterpart, EachNet, followed by a full acquisition a year later in 2003. Critically assess eBay.s choice of market entry strategy for China (use Key Country Matrix), listing both the advantages and disadvantages of its acquisition strategy (use Drivers (YIP) -CAGE Matrix). 30% Key Country Matrix Looking at the structure of “key country matrix”, we notice that this matrix has two axes (the x-axis that shows the “competitive strength” observed in the country that we are studying; the vertical axis represents the “country atractiveness”). For China, we can say that among many others, there is a top 6 of factors that drive investment…

Key success factors for Amazon.com: Amazon Vs. Ebay

Factors beyond Amazon.com global acceptance and success can be categorized into 4 categories: offering competitive prices, straightforward web design and friendly interface, convenient payment system, and most importantly the unique shopping experience. 1.Price: Amazon differentiates itself mainly on the basis of price and by making sure that it offers the same quality products as any other company with a noticeably lower price. In addition, sellers do not pay any fees for product listing and it cost nothing until the product is sold. In order to make this happens, Amazon.com is doing great effort with wholesalers and tends to “connect to resources that give it scale rather than adding internal physical mass.” The online bookstore allows lesser geographical constraints and easier…

Ebay Case Study

One of the world’s most famous dot-coms was founded as AuctionWeb in San Jose, California, on September 3, 1995, by French-born Iranian computer programmer Pierre Omidyar. This was 1995 when the World Wide Web or ‘information superhighway’ as it was known, was just a few years old. On September 12, Pierre Omidyar posts a list of the non-computer related items that are available on his new Auctions Website to the misc.forsale.non-computer newsgroup; just nineteen items which include a Marky Mark’s signed underwear and a Yamaha motorcycle. By the following February, the website had become a popular place with 10,000 registered users. “The site has become more popular than I ever expected”, Pierre posted on the website’s forum, “and I began…

Ebay Expands Around The Globe

1.) Evaluate the pros and cons of eBay’s playbook strategy. The Pros of eBay’s playbook strategy are: eBay becomes part of the country’s internet because of the playbook. Develops suggestions as to how to drive traffic to the local eBay site through ads at the country’s most popular web sites and search engines. Dictates the products information, and chat groups are created by buyers and sellers in a certain country. Avoids problems with the cookie-cutter approach or the look-alike sites. Avoids cultural and language problem. Playbook is understood throughout different countries to show them how to work the site, alleviating communication problems. The Cons of eBay’s playbook strategy: Tailoring sites to each region or country is time consuming and costly….

Case Study “Ebay in China”

EBay first entered the Chinese market in 2002 by acquiring a 33% stake in its local counterpart, EachNet, followed by a full acquisition a year later in 2003. Critically assess eBay.s choice of market entry strategy for China, listing both the advantages and disadvantages of its acquisition strategy. As we know, eBay’s China expansion strategy can be considered as failure, despite the fact that eBay entered this potentially rewarding market with caution. This cautious strategy was very unusual for eBay, because they used full-forced, head-on, .be-first-or-nothing. strategy in other markets, for various reasons, it would be impossible to implement this strategy when penetrating Chinese market. So acquiring an already comparatively recognizable and well established brand seemed to be the best…

Amazon vs ebay

In the battle of e-commere with Amazon, eBay has to determine whether it should maintain the existing business model or transform its model and expand into new areas. eBay and Amazon have different kinds of business models and strategies. eBay’s business model was based on creating and maintaining a person-to-person trading community. Being the world’s largest online auction company, eBay offers e-commerce platforms and online payment solutions to a critical mass of sellers and buys. eBay makes money by charging fees to sellers through fees for listing items and commission fees payable on completed transactions. Besides, eBay also launched eBay store to allow retailers to offer fixed-price products on its platform. In addition, eBay focuses on improving buyer and seller…

E-Commerce Case Study

Analyze the role of EC in the modern business and social environments. Identify three international barriers to EC and evaluate their roles in the success of EC. This assignment tests your analytical and critical thinking skills and your ability to synthesize concepts around topics. The paper should be in APA format, 2-3 pages (not including reference page), with at least two references. With the introduction of internet, Ecommerce has taken its supreme position in Today’s industry. Ecommerce essentially means trading products and services by using computer through internet. It has three important factors- Technology, Law Policy and finally Business Ecommerce was introduced in 1970s and, from then, its use has been exponential Ecommerce also had its setbacks during the start…

Contribute to running a project

Routine work is basically things that you do every day in your job, note the name ‘routine’, it is what you are contracted to do and what you are used to doing. However when you are taking part in a project there tends to be a time limit and milestones are measured. 1.2 Explain the advantages and disadvantages of using projects and when projects are appropriate The advantages of using projects are that they can allow you to focus on a certain part of the business, for example my project is to run the ebay store within the company that I am working for. This has allowed me to pay a lot of attention to a marketplace that was virtually…

Electronic commerce

History of eBay  eBay started life out as Auctionweb, founded by Pierre Omidyar  Brainstorming amongst friends resulted in the overall idea By 1997 maintained its impressive growth but it needed additional funding  Benchmark provided said funding, and more importantly, leadership  Ms. Whitman was installed as CEO and Mr. Swette as COO  First move was to issue an IPO How does it work?  eBay provides listings and listings support (image hosting etc)  Buyers browse listings for interesting items and place bids  Sellers history is provided  Sellers pay initial fee for listing and then a cut of the final sale  Sellers also have history to buyers history  This in combination with…

Second Movers

CASE 2 – ENTELLIUM, DIGG, PEERFLIX, ZAPPOS AND JIGSAW: SUCCESS FOR SECOND MOVERS IN E-COMMERCE. Anyone who has watched short-track speed skating during the Winter Olympics knows that skating with the lead is no easy task. The No. 2 skater gets to conserve precious energy by drafting behind the leader. No. 2 watches the frontrunner’s every move, gauging when and where to make a bid for the gold. Now corporate America and speed skating have much in common. There are no safe leads. For companies that use the Internet as the home base for their businesses, the second-mover advantage seems even more substantial. That’s why Paul Johnston is deeply grateful to Marc Benioff. Johnston’s Seattle-based start-up, Entellium, has won hundreds…