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Dell Essay Topics & Paper Examples

Segmentation of Dell

Segmentation is dividing a market into a smaller groups that shared similar needs, wants, characteristics, and behaviours towards the goods and services. (reference). The market segmentation is a must and important to the all oraganizations. This is because each customers have different needs and wants, so that by segment the market, the organization can identify which customers that can match with their products and services. In Dell, the segmentation is a backbone for them. There are two segmentation criteria in Dell; segmenting consumer market and segmenting business market. In the segmenting consumer markets, there are geographic, demographic, socio-economic, behaviour and psychographic segmentation. In Dell, the purpose to segment the consumer markets is focus to the personal users or for home…

Supply Chain Management of Hewlett Packard and Dell Inc.

Executive Summary Creating and maintaining a successful supply chain within a business can prove to be one of the largest challenges in developing a successful foundation. Learning the processes involved and understanding the approaches necessary to achieve success can be lessons studied over a life time; the possible growth and accomplishments can most certainly be derived from proper supply chain management. The different aspects of supply chain management appeal to a wide variety of businesses in many different ways, particular situations will complement companies in their specific circumstances. The ability to grasp these concepts and relate them to a particular company is a large part of the process; understanding the values of a company and relaying that information in a…

Dell 4p’s of the Marketing Mix

Introduction of Dell Inc. Dell Inc. is a multinational technology corporation that develops, manufactures, sells, and supports personal computer and other computer related-products. Dell Inc. based in Round Rock, Texas. Dell Inc. employs more than 82,700 people worldwide. Dell Inc. grew during the 1980s and 1990s to become (for a time) the largest seller of PCs and servers. As of 2008 it held the second spot in computer sales within the industry behind HP. The company currently sells personal computers, servers, data storage devices, network switches, software and computer peripherals. Dell Inc. also sells HDTVs that are manufactured by other brands. In 2006, Fortune Magazine ranked Dell Inc. as the 25th-largest company in the Fortune 500 list, 8th on its…

Dell Computer Corporation – Share Repurchase Program

1. Why do companies use stock options to compensate employees? What are the advantages of stock options relative to cash compensation? What, if any, are their disadvantages? 2. What, if any, risks do Dell’s shareholders face from Dell’s stock option program? Draw terminal payoff diagrams to illustrate the risk. Is this risk something that shareholders of Dell expect to bear when investing in Dell? 3. How does Dell remove, or hedge, the perceived risk of the stock options program for shareholders? Draw terminal payoff diagrams to illustrate. 4. Why does Dell transact in both call and put options? Use put-call parity to reformulate the put and call positions that Dell takes in terms of Dell’s stock and borrowing. What effectively…

Organizational Culture at Dell

The topic that is selected for discussion is organizational culture and how organizations implement this characteristic. The organization that is selected for discussion is Dell computers. The reason for choosing organizational culture is that organizations are getting bigger and stronger and they are expanding their horizon by implementing new and modernized strategies. They are changing their methodology and through effective culture management approaches they are expanding their customer base and they are enhancing their profits. That is the core reason of selecting organizational culture and this organizational culture is analyzed in Dell corporations. In this paper the concepts of organizational culture and certain aspects related to organizational culture are discussed in detail. Similarly, emphasis is laid on how Dell computers…

Discuss Dell’s laptops

Dell is a company that operates in many diversified products and their categories but in this paper we would only discuss Dell’s laptops. We will focus on the laptops that Dell manufactures and how the distribution works. Basically Dell offers its customers to buy the laptops directly from the Dell’s outlet, Dell’s website or from a retailer (Rolnicki, 1998). Dell currently is at a high position in the laptop market though it can’t be called the market leader but it is competing with brands like Sony, Compaq, IBM and etc. Dell has a diversified target market but it has some distinctive characteristics like they are catering the middle class and all the classes that are above the middle class. They…

US Publicly Traded Companies

Analysis of Dell Corporation and how it’s Stock Can Be a Prospective Investment Company overview Dell is a Delaware company that was founded in 1984 by Michael Dell who currently is the company’s Chief Executive Officer (CEO). The company started as PC’S Limited with a capital of $ 1000. The founder had a vision to change the way technology was designed, produced, marketed and sold. The company’s first computer was built in 1985 and the buyers were offered specialized assistance at their homes when they experienced any problems with the working of the computer. In 1988, Dell had their initial public offer which raised a total of $ 30 million. This raised the total market capitalization for Dell to $85…

Forecasting Techniques

The objective of this assignment is to investigate different business forecasting methods, and demonstrate the benefits of their use for a specific organization. We have learned that demand forecasting invokes the processes of determining exactly what service/products are needed, in what quantity, and in what amount of time. Organizations that are able to implement effective forecasting will be better equipped to find the balance between managing demand for a product/service and the capacity to meet this demand. The ability of optimizing this unique balance enables an organization to use this as a competitive advantage over their competitors There are a variety of forecasting models to choose from and organizations should first decide which type of business decision is being made….

Environmental Analysis of Dell Organization

Dell’s external environment identifies all the current conditions and forces that affect its strategic options and define its competitive situation. It consists of three main sectors: the Remote Environment, the Industry Environment, and the Operating Environment. All of these environmental sectors affect the firm’s operations both on an international and domestic level. Remote Environment In recent years the computer hardware industry has experienced a slight decrease in profits. Most of this is due to the recent downturn in the economy and a decrease in consumer confidence and spending because of inflation. Many consumers hesitate to upgrade their computers. As a result, Dell must explore new markets and introduce attractive products at a lower-cost to attract its customers. The use of…

SWOT Analysis on Dell Business Model

Strength 1) Dell’s Direct Business Model which consist of the five principles: Most efficient path to the customer – through direct relationship with no intermediaries to add cost and confusion Single Point of accountability – so that resources necessary to meet customer needs can be easily marshaled in support of complex challenges. Build-to-Order – provide customers exactly what they want in their computer systems through easy custom configuration and ordering. Thus eliminates the maintenance of expensive inventory. Low-Cost Leader – highly efficient supply chain management which eliminated inventory thus reducing stocking cost. Standard-Based Technology – unlike proprietary technologies, standards give customers flexibility and choice. 2) Supplier Relationships: Dell’s highly efficient and integrated supply chain allows it to keep only four…

Description of Proposed Network

Our proposal includes the development of a LAN able to meet the requirements of your company’s software. The computer network components include the use of a server, a switch, patch panel, and a router for the office. The selected NOS (Network Operating System) is Windows 2000 Server. This operating system provides great conveniences to the installation, configuration, and maintenance of the network. Windows 2000 Server provides the enhanced DHCP, DNS and WINS features allow a network administrator to expediently manage all clients on the network. The data communication media for the networks is UTP CAT5. This cabling follows the Ethernet standards for TCP/IP and ensures decreased propagation and noise. I understand the motivations for creating a network and can apply…

Strategic Marketing Management of Dell

In 1984, at the age of 19, Michael Dell founded Dell Computer with a simple vision and business concept–that personal computers could be built to order and sold directly to customers. Michael Dell believed his approach to PC manufacturing had two advantages: (1) bypassing distributors and retail dealers eliminated the markups of resellers, and (2) building to order greatly reduced the costs and risks associated with carrying large stocks of parts, components, and finished goods. Now, that concept picked up and arrived at Dell being the multi-billion dollar leading computer manufacturer in the world with 2001 revenues reaching $32 Billion and return on investment of 335%. However, things started to plummet by 2001 and Dell experienced, for the first time,…

Ford Motor Company: Supply Chain Strategy

The Ford Motor Company finds itself in a dynamic business environment where new technologies and practices offer the potential to alter in a significant way the landscape in which it operates. Henry Ford was in his time an innovator in offering ‘cars for the masses’. He introduced to the car industry methods and systems innovative in their day. Ford needs once again to forge new paths to ensure future competitive advantage . Executives at Ford have been considering the ‘Direct Model’ created by Dell Computer Corporation and finds that there is considerable appeal. Dell has been able to speed up inventory velocity such that there is only eleven days of inventory on hand. This has led to an inventory turnover…

Dell Company Background

DELL is a multinational information technology corporation based in Round Rock, Texas, United States, that develops, sells and supports computers and related products and services. Bearing the name of its founder, Michael Dell, the company is one of the largest technological corporations in the world, employing more than 96,000 people worldwide. Dell had 46,000 employees as of Jan. 30. About 22,200 of those, or 48.3 percent, were in the United States, while 23,800 people, or 51.7 percent, worked in other countries, according to a filing with the Securities and Exchange Commission.[citation needed] Dell is listed on the Fortune 500 (2010). Fortune also lists Dell as the most admired company in its industry. Dell has grown by both organic and inorganic…

Dell Case Study

* Abstract Dell Company is a global leader in the development and sale of computers and peripherals. The company uses a direct sales strategy to attract consumers. This form of personalized service which develops products according to client specifications and configurations. It is sales and marketing strategy which involves a strong online presence where clients are able to process products, configure them and access technical support. It’s a supply strategy involving a strong Internet network of suppliers who offer support and distribution services for Dell products. This paper has analyzed Porter’s Five Forces and their application to a case study involving the Dell Company. Porter’s Five Forces are the popular strategies used to evaluate the competitiveness of a market and…

The Analysis of Dell Direct Sales Model

1.0. Introduction In the newest magazine named “Fortune”, Dell is No.51 of 500 U.S companies and No.165 of global companies. Dell is No.5 of “The most popular company” computer industry. In 1999, Dell replaced Compaq became the second-largest PC vendor. In the situation of low-profit marketing, Dell maintained a successful expansion and exceed Compaq to become the largest PC vendor in the world. Dell has become the world’s leader of computer manufacturers. Among the industry’s major manufacturers Dell become number one of the world and the fastest growing computer companies. In U.S., Dell has become the first computer vendor of commercial department, government agencies, educational institutions and other customers marketing. In China, Dell’s market become strongly and stated as second…

Five Forces Framework in Personal Computer Industry (DELL)

Introduction: Five Forces Framework in Personal Computer Industry Porter’s Five Forces Model is a model that analyzes an industry to help develop a business strategy. The model uses five forces that have been identified to categorize an industry as intensely competitive or not competitive at all and this will then determine the attractiveness of the market. For the purpose of this assignment, I will use the company that I work with before which is DELL as a case study. Dell Inc. (formerly known as Dell Computer) is an American multinational computer technology corporation based in Round Rock, Texas, United States, that develops, sells, repairs and supports computers and related products and services. Bearing the name of its founder, Michael Dell,…