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Target’s Internal and External Factors

Target’s Internal and External Factors Target is an American retailing company founded in 1902. It is the second largest discount retailer in the United States (, 2013). Targets mission is to make their store the preferred sopping destination for their guests by delivering outstanding value, continuous innovation and exceptional guest experience by consistently fulfilling their “Expect more pay less” brand promise. In order for Target to compete with the number one largest competitor Wal-Mart the four functions of management must be implemented in their strategic business plan. In this paper our team will explain how internal and external factors affect the four functions of management. Included are specific examples of globalization, technology, innovation, diversity, and ethics. Globalization Globalization is a…