This report presents a research into the banqueting and conference sector of the hospitality industry, focusing on size and scope of banqueting in UK and the importance that has grown in the past years because of world-wide conference and meeting development as well as and the financial evolution that has brought the segment to the national economy Conference and banqueting is normally about putting together an event and it usually have as a scope different forms of get-together like a ceremony, or a celebration, small gatherings, seminars, family events, birthday party or weddings. The event industry is a truly global industry with events being held each day around the world in different exhibition centre that host numerous events attracting local and international delegates. www.studymode.com/…/size-and-scope-conference-and-banqueting.co.uk TASK A 1.1 What is the size and scope in Conference and Banqueting in UK Banqueting is mostly related to hotels or any other different halls that can provide the space for any type of event even if this kind of service is now being hired by various food service companies, like restaurants, due to its profitability.
The traditional meaning of the banqueting business is “providing food and beverages to a group of people who will eat together at the same time”. The scope of banqueting is to accomplish and deliver good service focusing most on celebration, bringing together a group of people for a certain event and to emphasis on food and beverage which can last for several hour. 1 The scope of this events is to provide different types of benefits for destinations where we can include tourism, employment opportunities and financial growth. The market is estimated to be worth £18.8 billion to the UK economy, including spend at different occasions and in the wider destination by representatives and organisers.
There were an estimated 94 million attendances at events in 2009 (an estimated 1.32 million events with an average attendance of 71 people) There was an average of 379 per venue in 2009, down slightly on 2008 (an average of 391 events per venue). Hotels and conference/training centres typically hosted more events than other types of venue, with hotels accounting for 61% of all business events. Banquet food and beverages in some large convention hotels, can account for as much as 70% or more of the combined total food and beverage percentage from all other services in the hotel, such as restaurant, room service and bars. According to Cousin , Foskett , Gillespie , (2002)
In the UK are approximately 6,650 conference and banqueting venues that works with all the major hotel brands such as Hilton, Marriott or Best Western and there are estimated around 9.001,053 meeting rooms across the UK. A Conference can be described as a meeting for consultation, exchange of information and discussion. Some conferences have only a few delegates while others have several hundred. They may be held on behalf of a political party, to create a new image, launch a new product, communicate to employees or make some kind of public announcement.
Venues vary and may include a hotel, dedicated conference venue, college or university campus. 2 In our days, conferences are thought to be one of the most important and essential aspects in globalization as it bridge the openings of numerous industries from one nation to a different one and it is facilitating various economies of various nations to be accepted all over the world. www.bibliotecaregielive.co.uk
Other types of conference
Professional association conferences.
ust a few minutes’ walk from either Old Street or Barbican tube station, LSO St Luke’s combines the accessibility of a City position with the good-element of a exclusive, lovely location that is excellent for both banqueting and conference. Inside the central Jerwood Hall, the 18th-century original architecture appear together with contemporary structures to generate a spectacular location, with normal bright flooding that could held up to 250 to 300 seats that could be moved on a side leaving the entire floor free for dancing or entertaining.
1.2How will Pestle affect Banqueting and Conference
PESTEL stands for Political, Economic, Social, Technological, Environmental and Legal factors which may affect the business.
Political issues have a direct impact on conference and banqueting and it’s very important to maintain healthy political links with leading party leaders for goodwill of business. Some of the government mandates have a strong impact on hospitality industry that include, political stability or instability, tax policy, environmental law, trade restrictions. According to Cousin , Foskett , Gillespie , (2002)
Economic aspects have a substantial control about how an organisation does business as well as how commercial they are. Major aspects consist of – economic increasing, interest rates, exchange rates, inflation, disposable income of consumers and businesses.
Hospitality industry is one of the biggest employer institute in United Kingdom, around 20% of the workers in Britain are involved in hotel and catering employment. It is contain the public freedom of movement, earnings allocation, and providing skills acquired. These characteristics consist in – residents growing, age dissemination, health consciousness, and career attitudes.
The technology plays a vital role in business. Over the year the establishment is depends on the technology, the hospitality technology continues to provide a best and complete software solution to the hospitality sector.
According to Cousin, Foskett , Gillespie , (2002)
The rising aspiration to care for the environment is to have a major control on numerous institute like hospitality or tourism and the general change regarding more ecologically, pleasant products and developments is affecting demand patterns and generating business opportunities. Legal Factors
Legal factors involve – health and safety instruction, different prospects, customer civil rights and rules, product labelling and product safety. It is normal that all companies want to know what is and what is not legal if they want to have success in business. In current years in the UK there have been many important legal changes that have affected company’s behaviour. According to Cousin , Foskett , Gillespie , (2002)
As a personal conclusion I consider that to have success in this sector or any other from hospitality industry we need to always be one step ahead trying to know in advance what the clients want and need, paying a special attention to details and have great opportunity to make every event memorable . I consider that the progress of the conference and banqueting industry is a beneficial and supportive thing for the people by generating employment that leads to attracting visitors and also making revenue. It featured the UK’s change exclusively London in one of the most significant for events all over the world. 5
(Cousin J., Foskett D., Gillespie C., (2002), Food and Beverage Management, second edition) www.studymode.com/…/size-and-scope-conference-and-banqueting.co.uk http://www.capital.uk/details-article/news/in-event-industry http://dommcg.hubpages.com/hub/whatis-pestel-analysis
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