Based on Wikipedia, the free encyclopedia stated that beauty is a value that related to emotional aspect that mean vitality, fertility, health, happiness, goodness, and love. “Beauty is commonly defined as a characteristic present in objects, such as nature, art work, and a human person, that provides a perceptual experience of pleasure, joy, and satisfaction to the observer, through sensory manifestations such as shape, color, and personality. Beauty thus manifested usually conveys some level ofharmony amongst components of an object” (New World Encyclopedia).
Thomas Aquinas (1225 – 1274), wrote on the essence of beauty. He thought that beauty was the result of three prerequisites: wholeness (lat. integritas) or perfection, harmony (lat. proportio) and clarity or brightness” (Pentti Rautio, 2007). For many centuries, people and philosophers have expressed their definition of beauty. They show their own argument with different definition. However, nowadays we can not get the really means of beauty, because beauty has been lost over time. It just leaves a word ( Nancy Etcoff, 1999, p. 69). Everyone want to be beautiful, especially for women.
They make themselves as beautiful as they can. For being beautiful, they have an icon to be followed. They use a Barbie dolls as a fashion icon because they think that Barbie is the image of beauty woman. Barbie has thin and tall body, flawless skin, long hair and big eyes. It shows that Barbie is perfect creature. Because of it, Barbie has affected a lot of women through its beauty. Barbie become the image of beauty by its history. Barbie is named by Ruth Handler which comes from his daughter’s name Barbara. Barbara is the same as another child that play with a toys but she always use a paper to make a dolls.
During a trip to Europe with her child Barbara in 1956, Ruth Handler came across a German and found a doll called Bild Lilli. The Bild Lilli doll was very popular at that time, it was made based on a character in a comic strip drawn by Reinhard Beuthin for the newspaper Die Bild-Zeitung. In 1955, The Bild Lilli doll was initially sold to adults and became popular with children who enjoyed dressing up. On her return to the United States, Ruth Handler tried to redesign the Bird Lilly doll with help from Jack Ryan that works as an engineer.
Moreover, the doll that was redesign by Ruth handler was given a new name ‘Barbie’, after Ruth Handler’s daughter Barbara. The Barbie doll made its first debut at the American International Toy Fair in New York on March 9, 1959. This date is also used as Barbie’s birthday. The Bird Lilli doll production was stopped in 1964 and the first Barbie doll wore a black and white zebra striped swimsuit and signature topknot ponytail. The doll was marketed as a “Ten-age Fashion Model” with her clothes created by Charlotte Johnson. The first Barbie dolls were manufactured in Japan, with their clothes hand-stitched by Japanese home workers.
Around 350,000 Barbie dolls were sold during the first year of production. Barbie was the first toy that has a marketing strategy on television advertising. It is estimated that over a billion Barbie dolls have been sold out in over 150 countries and every second three Barbie dolls are sold. Barbie products include not only the range of dolls with their clothes and accessories, but also a large range of Barbie branded goods such as books, apparel, cosmetics and video games. Barbie has appeared in a series of animated films and is a supporting character in “Toy Story 2” and “Toy Story 3”.
Barbie has been given honors and become cultural icon that is rare in the toy world. In 1974 a section of Times Square in New York City was renamed Barbie Boulevard for a week. In 2009, Barbie celebrated her 50th birthday. The celebrations included a runway show in New York for the Mercedes-Benz Fashion Week and others event that used Barbie as the icon (James Penn, 2001). Barbie became a popular toy in America and the figure that was used by Mattel dolls and accessories.
For five years, Barbie has been an important part of toy fashion doll market. However, behind its popularity, Barbie also became controversies because its life style. From a young age, children play with toys like Barbie dolls and burly action figures, with bodies that are physically impossible to achieve. Exposure to these “ideals” is damaging to the self-esteem of youths” (MelodyBee, 2008). Usually, most of children play Barbie, especially for girls. They make Barbie as beautiful as they can. However, playing a Barbie doll can give bad influence for children. The Barbie’s clothes or the other things in Barbie’s world have affected the girls who playing Barbie think how importance of physical appearance. Barbie has affected them in terms of fashion.
They be dressed precocious because the influence of Barbie. Without realizing it, they are growing-up skipper. According to Marilyn Ferris Motz, he suggested, “Barbie has other messages for us and that the doll’s influence is more problematic, especially for children. ” It means that Barbie has bad side effect for children. Not only children, but nowadays the girls or women also make Barbie as woman figure that they want. Because of the figure of Barbie and other figures of beauties, women are convinced to believe that one must look like these images to be beautiful. The easiest way to achieve this is by having plastic surgery.
Plastic surgery is a type of surgery that can involve both women’s appearance and ability to function. Society today has influence women to believe that in order for a person to look beautiful, they must look like the images that are seen on television, in movies, and on the cover of magazines. Some of them are even willing to suffer in order to achieve their desired beauty. Although plastic surgery can improve women’s appearance, but it can induce a lot of detriments which may lead to dangerous risk, even death. From the description, I will analyze women’s mindset about plastic surgery.